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A SERIES OF LESSONS 

IN 

Personal Magnetism, 
Psychic Influence, 



THOUGHT-FORCE, CONCENTRATION, WILL-POWER 
AND PRACTICAL MENTAL SCIENCE. 



By 



VILLIAM WALKER ATKINSON, LL. D. 



/ am attacked by two very opposite sects — th» 
Scientists and the Know-Nothings. Both laugh 
at me, calling me "the Frog^ s Dancing Master." 
Yet I know that I have discovered one of the 
greatest forces in Nature.— Galvini, 



The University of Psychic Science, 

(INCORPORATED) 

3975-3987 Cottage Grove Avenoe 
Chicago, m., U. S. A. 

1901. 



Copyright 

By The University of Psychic Sdence 

1900 

All Rights Reserved 



'ifif'y 



y 



'/ 






To THE Memory of 

T 

Prentice Mulford, 



A DIAMOND WHOSE RADIANCE HAS BEEN TEMPORARILY 
OBSCURED BY THE MERETRICIOUS GLITTER OP 
PASTE IMITATIONS, THIS LITTLE BOOK IS 
REVERENTLY DEDICATED, BY ONE WHO 
REGRETS HIS INABILITY TO LAY 
A MORE WORTHY OFFER- 
ING UPON THE 
NEGLECTED 
SHRINE. 

"LEST WE FORGET." 



f ( * I? 



PREFACE. 

In justice to myself, I think it well to state that this work has 
been somewhat hastily prepared from the notes used by me in cer- 
tain of my lectures, the lessons given herein practically being the 
syllabi of the said lectures. In the lectures, and in this work, my 
one and only purpose has been to acquaint the student with the 
means of developing, and effectively using, the mighty forces 
latent within him — Personal Magnetism and Psychic Influence. 
To this end I have sacrificed all pretensions to literary style, all 
attempts to secure felicity of diction. 

I felt that I had a message to deliver, and I endeavored to de- 
liver it promptly, clearly and plainly, without any attempt at 
*^fine writing." If a homely word seemed to express my thought — 
I used it. If a slang term or semi-slang phrase seemed to fit in — 
in it went. 

I trust that my critics will spare themselves the trouble of 
pointing out my many defects of style and composition — I fully 
realize these things. I have subordinated everything else, in my 
endeavor to make this work plain and practical. This is an ex- 
planation, not an apology. 

With the above understanding between us, I submit this little 
work to your kind consideration. Whilst fully cognizant of its 
defects, I still feel that it will be helpful to some of the many who 
are endeavoring to overcome unfavorable environments ; that it may 
serve as a guide-post, pointing out the path to better things. I feel 
that it will do its share of the work of removing Fearthought 
from the minds of men; of replacing "I can't'''' with "I can and 
I WILL." I feel that it must do these things, for it contains within 
it the germs of a mighty Truth. 

W. W. A, 

Chicago, III., December 4, 1900. 



CONTENTS. 

PAGB 

Lesson I. Salutatory 9 

Lesson II. The Nature of the Force 13 

Lesson III. How Thought Force Can Aid You 18 

Lesson IV. Direct Psychic Influence 22 

Lesson V. A Little Worldly Wisdom 29 

Lesson VI. The Power of the Eye 33 

Lesson VII. The Magnetic Gaze 37^ 

Lesson VIII. The Volic Force 42 

Lesson IX. Direct Volation 46 

Lesson X. Telepathic Volation 56 

Lesson XI. The Adductive Quality of Thought 64 

Lesson XII. Character Building By Mental Control.... 72 

Lesson XIII. The Art of Concentering 83 

Lesson XIV. The Practice of Concentering 89 

Lesson XV. Valedictory 95 



• The nearer to the practical men keep — 
The less they deal in vague and abstract things— 
The less they deal in huge, mysterious words— 
The mightier is their power. 

The simple peasant who observes a truth* 
And from the fact deduces principle, 
Adds solid treasure to the public wealth. 
The theorist who dreams a rainbow dream. 
And calls hypothesis philosophy. 
At best is but a paper financier 
Who palms his specious promises for gold. 
Facts are the basis of philosophy; 
Philosophy the harmony oifacts.^^ 

—Thomas L, Harris, in "Lyrics of a Golden Age* 



SALUTATORY. 



LESSON I. 

SALUTATORY. 

Views of other writers — Erroneous theories — Vegetarianism — Celibacy — 
Vital fluid — Deep Breathing — Real progress made by investiga- 
tion, not by theories — Existence of personal magnetism unques- 
tioned — A self-evident truth — Results, not theories — No pet theories 
advanced — Accept nothing that you cannot demonstrate. 

"Theories are but mighty soap-bubbles, with which the grown-up 
children of science amuse themselves." 

The majority of writers upon this subject have devoted nearly 
all their efforts, as well as their space, to proving, first, that Per- 
sonal Magnetism really existed ; and, secondly, that the phenomenon 
was best accounted for by some pet theory of their ov/n. Some 
attribute the power of influencing men to the use of a vegetarian 
diet, notwithstanding the fact that some of the most "magnetic" in- 
dividuals "make graveyards of their stomachs." Others insist that 
in celibacy and abstinence from sexual intercourse may be found 
the secret, notwithstanding the fact that the majority of "magnetic" 
individuals do not differ in their sexual customs from their less 
magnetic brothers. Others hold that the "magnetic" force abounds 
in the air around us, and that, therefore, deep breathing will 
enable us to absorb great quantities of the vital fluid, charging 
ourselves with the force in the manner of the storage battery. 
And so on, each with his little pet theory. 

Now, I have no fault to find with the systems above mentioned. 
Although not a strict vegetarian, I sympathize with those of that 
belief ; although not leading a life of celibacy, I see much good in 
the doctrine of continence, and there can be no two opinions as to 
the merits of chastity ; whilst not accepting the theory of the absorp- 
tion of "magnetic force" from the earth's atmosphere, I am a firm 
advocate of, and believer in, "deep breathing," and believe that if 



10 PERSONAL MAGNETISM. 

the same was universally practiced much sickness and physical 
weakness would disappear from the earth. All these things are 
good, but a little reflection will show anyone that they are not the 
prime factors in the production of the quality known as "Per- 
sonal Magnetism." The writers on the subject usually conclude 
by telling their readers of the wonderful possibilities open to anyone 
who can acquire this power and learn how to use it. They, how- 
ever, say little or nothing of how this force may be acquired, that 
is, beyond stating their theories. They deliver discourses — but do 
not instruct. They are preachers — not teachers. They dwell upon 
theories — and neglect facts. 

The real progress in this branch of scientific research has been 
made, not by writers or theorists, but by a few earnest investiga- 
tors who have conducted numberless experiments, and have ex- 
plored every avenue of information, and who have brought this 
wonderful subject out of the realms of mere speculation and 
placed it upon a scientific basis. 

The writer has been a close student and investigator of this 
subject for many j^ears, and the present work is an attempt to give 
to his students some of the fundamental principles derived from 
the investigations and practical experiments of himself and his 
co-workers in this field. Our lessons therefore will be confined, 
so far as is possible, to statements of proven facts, and practical 
instruction, touching upon theory only when absolutely necessary. 

In my opinion, I would insult your intelligence if I were to 
present to you an elaborate argument, the purpose of which would 
be an attempt to prove the existence of that wonderful force, 
latent in man, developed by the few, but possible of acquirement by 
all; that mj^sterious quality called, for want of a better name — 
Personal Magnetism. 

To set out to prove its existence, would be akin to an attempt 
to convince the average intelligent man of the fact that the magnet 
influences the needle; that the X rays penetrate the body of man 
or a still more solid object; that a message can be conveyed by 
electricity, along a beam of light, or even, by wireless telegraphy, 
through the air without the need of any other medium. Every 



SALUTATORY. II 

intelligent person is aware of the existence of the above mentioned 
phenomena, and does not need to have the same] demonstrated 
to him. If he is interested in the subject at all, ne wishes to be 
taught how to operate these forces, so that he may be able to re- 
produce the experiments himself. This is equally true of the 
student of Personal Magnetism. He has long since learned that 
such a force exists. He sees it around him every day, and knows 
of the wonders that are accomplished by its aid. He, possibly, is 
aware that he has developed the force to a: certain degree, and 
what he wants, in any event, is to become acquainted with the 
means whereby he can fully develop and intelligently use the 
force latent within him. I, therefore, shall make no attempt to 
demonstrate the existence of this force, believing it to be self- 
evident. 

I also intend to avoid a tiresome discussion of the numerous 
theories which have been advanced to account for the phenomenon 
of Personal Magnetism. I have no pet theory to advance. I 
will endeavor to teach you how to obtain results, and you can 
then read up on the subject of theories, or possibly formulate a new 
theory of your own. I will state briefly my own conception of the 
cause underl5dng the phenomena alluded to in this work, but I shall 
not attempt to force my views upon you. You are at liberty to accept 
or reject any theory, as the result in no way depends upon any 
special form of belief. Many of those who have obtained the 
best results, have discarded one theory after another, and now 
say that they do not attempt to explain the real cause underljdng 
the results, being content to work on, without a dogmatic theory, 
so long as they know how to obtain the results. 

With this explanation, I will leave the land of theory and 
enter into the realm of practice, and will endeavor to so instruct 
you along the lines of the development and use of this mighty force, 
that you may reproduce the results already obtained by others, 
and perhaps may become investigators and leaders in the work of 
blazing the way through the woods of superstition and mystery 
with which the subject has been surrounded so long. I will 
ask you to accept nothing that you cannot prove to your own satis- 



12 PERSONAL MAGNETISM. 

faction, by your own experiments, after you have acquired a work- 
ing knowledge of the subject. 

In our next lesson we will take up the subject of the nature of 
the force. 



THE NATURE OF THE FORCE. 13 



LESSON IL 

THE NATUEE OF THE FOKCE. 

The force not magnetic in its nature — Subtle current of thought-waves — 
Thoughts are things — Our thoughts afifect ourselves as well as 
others — Change of appearance following change of occupation — 
Thoughts take form in action — Thought the greatest force in the 
world — "I can and I will" vs. "I can't" — Practical instruction not 
transcendental discourses — The adductive power of thought — Fear 
thoughts the root of injurious thinking. 

To the minds of most people the term Personal Magnetism 
conveys the idea of a current radiating from the person of the J 
magnetic individual, drawing to him all those within the radius 
of his magnetic force. This idea, whilst on the whole erroneous, 
still contains within it the germ of the real truth. There is a 
current of attracting force radiating from man, but it is not a mag- 
netic force in so far as the term "magnetism" implies some con- 
nection with the lodestone or electricity. The human magnetic 
current, whilst bearing some resemblance to these two familiar 
forces in its effects, has no real connection with them so far as is 
concerned its origin or intrinsic nature. 

That which we call Personal Magnetism is the subtle current 
of thought-waves, or thought-vibrations, projected from the hu- 
man mind. Every thought created by our minds is a force of 
greater or lesser intensity, varying in strength according to the im- 
petus imparted to it at the time of its creation. When we think, 
we send from us a subtle current, which travels along like a ray 
of light, and has its influence on the minds of others who are 
often far removed from us by space, a forceful thought will go on 
its errand charged with a mighty power, and will often beat down 
the instinctive resistance of the minds of others to outside im- 
pressions, whilst a weak thought will be unable to obtain an en- 



14 PERSONAL MAGNETISM. 

trance to the mental castle of another, unless that castle be but 
poorly guarded. Eepeated thoughts along the same lines, sent , 
one after the other, will often effect an entrance where a single / 
thought-wave, although much stronger, will be repulsed. It is 
an exhibition of a physical law in the psychical world, and exem- 
plifies the old saying about steady dripping wearing away a 
stone. 

We are all influenced much more than we are aware by the 
thoughts of others. I do not mean by their opinions, but by their 
thoughts. A great writer on the subject very truly says : "Thoughts 
are Things." They are things, and most powerful things at that. 
Unless we understand this fact, we are at the mercy of a mighty 
force, of whose nature we know nothing, and whose very existence 
many of us deny. On the other hand, if we understand the nature 
amd laws governing this wonderful force, we can master it and 
render it our instrument and assistant. 

Every thought created by us, weak or strong, good or bad, 
healthy or unhealthy, sends out its vibratory waves, which affect, 
to a greater or lesser extent, all with whom we come in contact, 
roT who may come within the radius of our thought vibrations. 
Thought waves are like the ripples on a pond caused by the cast- 
ing in of a pebble. They move in constantly widening circles, 
radiating from a central point. Of course, if an impulse projects 
the thought waves forcibly toward a certain object, its force will 
be felt more strongly at- that point. 

/ Besides affecting others, our thoughts affect us, not only tem- 

/porarily, but permanently. We are what we think ourselves into 

I being. The Biblical statement that "as a man thinketh in his 

lieart, so is he," is literally correct. We are all creatures of our 

own mental creating. You know how easy it is to think yourself J) 

.into a ^TdIuc" state of mind, or the reverse, but you do not realize 

I that repeated thought upon a certain line will manifest itself not 

' only in character (which it certainly does), but also in the physical 

\appearance of the thinker. This is a demonstrable fact, and you 

have but to look around you to realize it. You have noticed how 

a man's occupation shows itself in his appearance and general 



THE NATURE OF THE FORCE. 15 

character. What do you suppose occasions this phenomenon? 
Nothing more nor less than that thought. If you ever have changed 
your occupation, your general character and appearance kept pace 
• with your changed habits of thought. Your new occupation brought 
out a new train of thought, and "Thoughts take form in Action." 
You may have never taken this view of the matter, but it is true 
nevertheless, and you may find ample proof of its correctness by 
merely looking around you. 

A man who thinks Energy, manifests Energy. The man who A 
thinks Courage, manifests Courage. The man who thinks "I can i 
and- I will" "gets there," while the "I can't" man "gets left." J 
You know that to be true. Now, what causes the difference? 
(^hought — just plain every-day thinking, that's all. Of course, 
the action follows the thought. But why? Just because it can- 
not help itself. Action follows as the natural result of vigorous 
thinking. You think in earnest, and action does the rest. Thought 
is the greatest thing in the world. If you do not know it now, you 
will before you are through with this course of lessons. You may 
say that this is no new thing to you — that you knew all about 
^'making up your mind," and all that sort of thing, long ago. 
Then why did you not put it into practice and make something of 
yourself? I will tell you the trouble. You thought "I Can't" 
instead of "I Can," Now, I am going to change that "I Can't" 
into a big ""/ Can" and a bigger "I Will."' That is what I am 
here for, and I intend to "make you over," before I am through 
with you. 

I suppose that you thought I would give you an elaborate, 
transcendental discourse on things away up in the clouds, and 
hoped that I would tell you how to charge yourself up with a lot 
of magnetism, so that you would be able to light the gas with 
the tips of your fingers, or draw everybody to you like a piece of 
steel to a magnet, now, didn't you ? Well, I am not. But I intend 
to tell you how you can generate in yourself a force, compared 
with which magnetism is weak; a force that will make a man of 
you; a force that will make you realize the I AM within you. A 
power that will enable you to be a man of strong personal quali- 



16 PERSONAL MAGNETISM. 

ties; a man of influenee; a successful man. I will tell you how 
you can acquire that ^hich you have been calling Personal Mag- 
netism, providing you will start at it in earnest. It is worth work- 
ing for, and when you feel your new strength developing within 
you, you would not exchange your new found knowledge for a 
fortune. 
^/ Why, you feel a little stronger already, don't you ? Of course 
/ you do. I never have talked five minutes to a class of students 
about "I Can and I Will" and about the I AM within them with- 
out their throwing back their shoulders, raising their heads, taking 
a long breath, and looking me square in the eyes as a man or woman 
should. It was "thought manifesting itself in action." Do you 
i see the point? I had planted the little seed of self-knowledge, 
\ and it had begun to sprout. 

Before I conclude this lesson, I wish to direct your attention 
'to one other very important thing about thought, and that is the 
Adductive Power of Thought. Pay attention to this, please, as it 
is of the highest importance. 

Avoiding all attempts at a scientific explanation, and keeping 

away from technical terms, I will state the matter concisely thus : 

. Thoughts attract like thoughts ; the good thought attracts other 

/ good thoughts; the bad thoughts, the bad; thoughts of strength, 

/ likewise; thoughts of discouragement and doubt follow the rule, 

l^ and so on through the entire gamut of thoughts. 

Your thought attracts to it the corresponding thoughts of otherT; 
and increases your stock of that particular kind of thought. Do' 
you see the point? Think Fear thoughts, and you draw to your- 
self all the Fear thought in that neighborhood. The harder you 
think it, the greater supply of undesirable thought flocks to you. 
( Think "I am Fearless," and all the courageous thought force within 
your radius will move towards you, and will aid you. Try it. 
That is, try the latter. Don't think Fear thoughts. Do you know 
that Fear and its oldest child, Worry, are at the bottom of more 
misery, more unhappiness, more failures, than anything else in 
the world. Fear and Hate are the parents of all the vile thoughts. 
I will go into this matter with you at greater length in subse- 



THE NATURE OF THE FORCE. H 

quent lessons, but let me urge upon you now, with all the earn- 
estness of which I am capable, to tear out those vile weeds — Fear 
and Hate. Tear them out by the roots. They spoil the whole 
garden and breed hosts of other weeds, such as Worry, Doubt,, 
Timidity, Lack of Self Kespect, Jealousy, Spite, Malice, Envy^ > 
Slander and Morbid Ideas. I am not trying to preach you a 
sermon, but I know that these vile thoughts are hindering your 
progress, and you will realize it, too, if you will stop to think for 
a moment. Open the blinds, and let the pure sunshine of Bright, 
Cheerful and Happy thoughts pour in, and the microbes of Doubt 
and Despair and Failure will leave, and seek more congenial 
quarters. 

If you were my dearest friend, and I knew that this message 
would be my last on earth, I would shout to you, as loud as my 
vocal organs would permit: "Let Go op Feae and Hate 
iThoughts.'* 



18 PERSONAL MAGNETISM. 



LESSON III. 

HOW THOUGHT FORCE CAN A,1D YOU. 

Success dependent upon Personal Influence — "Strong" men "arrive"^ 
Apparent exceptions to the rule — When negative men produce, 
positive men reap the benefit — Money the material manifestation of 
success — Money a means, not an end — The Law of Mental Control — 
Influence through suggestion — Influence by thought vibrations — 
Influence bx thought's adductive power — Influence acquired by 
character building. 

I am addressing you upon the supposition that you are desirous 
of developing the forces within you, for the purpose of attaining 
success. Success in life depends very materially upon the posses^X 
sion of the quality of attracting and influencing our fellow-men._^ 
No matter what other qualities you may possess, you are handi- 
capped by a lack of that subtle force which we are in the habit 
of calling Personal Magnetism. Look around you and you will 
see that nearly every man who has "arrived" is possessed of the 
ability to attract, persuade, influence or control his fellows. They 
are all what is known as "strong" men. There are a few excep- 
tions to this great rule, and these exceptions only go to prove 
the rule itself. These exceptions are usually found among 
men who have demonstrated their success along lines of art, 
scientific research, invention, literary work, etc., and it will readily 
be seen that their success, from the very nature of things, depends 
more upon a close, concentrated, plodding research or effort, rather 
than upon push, energy, force and knowledge of human nature, 
or ability to handle men. These men are successful in their own 
lines of endeavor, but, as a rule, the results of their labor are 
reaped by others of a more worldly turn of mind. If these burners 
of midnight oil meet with financial success, it is because some more 
positive man has taken charge of the business end of their work 



HOW THOUGHT FORCE CAN AID YOU. 19 

and pushed it through, in which case the said positive man usually 
reaps the lion's share. 

This being the true state of affairs, I am Justified in regarding 
success as meaning the attaining of financial reward, and that 
must depend largely upon the Personal Magnetism of the seeker 
after success. The inventor, student, writer, and scientist can be 
greatly benefited by an understanding of the intelligent use of 
the powers of Mental Control, but to the "man among men'' re- 
mains the privilege of securing the best results of that wonderful 
power, for it brings him not only Success, but also its material 
manifestation — Money. 

Money, regarded as mere money, is not a high ideal, but re- 
garded as the means of surrounding ourselves with the best things 
of life, it becomes no unworthy goal for human endeavor. I, 
therefore, feel justified in treating it as the end to be sought after. 

To repeat, success in life depends largely upon our ability to 
interest, attract, influence and control our fellow men. I do not 
think that you will require any argument upon that point, that is, 
if you have had any acquaintance, whatever, with the world of 
men and affairs. 

The next thing is to learn how this wonderful and valuable 
power may be acquired. The answer is : by the mastery of the law 
of Mental Control. That is the secret of not only Personal Mag- 
netism, but also of Success in Life and of Happiness as well. To 
the man or woman who masters this law, the world is an oyster to 
be opened and enjoyed in comfort. Even he who lacks the appli- 
cation and perserverence to follow up the exercises for the devel- 
opment of his latent powers, will be stronger and more positive 
from a mere acquaintance with the subject. 

"This is all very well," you say, "hut tell us how we may 
develop this power." That is just what I am doing now. I am 
leading you up to an understanding of the theory, by easy steps. 
I wish the idea to unfold naturally, so as to avoid giving you mental 
dyspepsia. 

Now, for a summing up of the general theory, before I take up 
the subject in detail. 



20 PERSONAL MAGNETISM. 

I have told j'^ou that the power of thought could be used in a 
number of ways in the direction of influencing men and gaining 
success, I have given you an idea of how thought operates in the 
direction named. Before proceeding to our next lesson, I think 
it well to again call your attention to the several different ways 
in which thought can aid you in attaining success, through the 
influencing of men. 

Thought will aid you in the following manner: 

1, By the use of your positive thought force in the direction 
of directly influencing men in person, through the law of Sug- 
gestion. By this I mean that you will be able to interest men in 
your schemes and plans, enlist their aid, secure their patronage,* 
and influence them generally. This faculty, natural to some men, 
can be acquired by any man or woman who has the will power and 
perseverence to develop it within them. Most students of the 
subject are desirous of acquiring knowledge of this branch of 
- Mental Control before the other phases of the subject, and I, there- 
fore, will take it up in my next lesson. 

3. By the power of direct thought vibrations set in motion 
by your mind, which will exert a powerful effect upon the minds 
of others, unless they understand the secret of guarding against 
these forces and rendering themselves positive to others. An under- 
standing of this law will also enable you to present a positive 
mental attitude toward the thought waves emanating from the 
minds of others. 

3. By the power of the adductive qualities of thought, which 
works upon the theory of "like attracts like." By holding certain 
thoughts, constantly, in your mind, you attract to you thoughts 
and influences of like nature, from the great body of thought 

_ surrounding us, unseen, but all powerful. This power is one of 
the strongest forces in nature, and if properly used will attract 
assistance from the most unexpected quarters. "Thoughts are 
Things," and possess a wonderful power of attracting to them- 
selves other thought waves of the same vibratory pitch and 
quality. 

4. By the power of thought in shaping your character and 



HOW THOUGHT FORCE CAN AID YOU. 21 

temperament to meet the requirements of your organization. You 
lack certain qualities needful for your success. You know it as 
well, if not better, than anyone else, but you have been deluded by 
a belief that these shortcomings were a part of you and that "the 
leopard cannot change his spots.'^ To you the study of the Law of 
Mental Control comes as a mighty ally, for you can overcome 
these deficiencies, and can acquire new characteristics and qualities, 
as well as learning how to strengthen those which you have already. 
I will endeavor to start you upon the right road, by this series of 
lessons. I will point out the way for you, but you must do the 
work yourself. Every man must work out his own salvation, 
in this study, as in every other branch of human endeavor. 



PERSONAL MAGNETISM. 



LESSON IV. 

DIRECT PSYCHIC INFLUENCE. , 

Influence in a personal interview — The three great methods — Direct sug- 
gestion — Thought waves — The adductive quality of thought — What 
is Suggestion — The Dual Mind — Hypnotic Suggestion — The Active 
and Passive functions — The qualities of the two functions — Human 
sheep — The two brother-partners — The Passive brother — The Active 
brother — Their respective traits — The "dead-easy" man — The "hard- 
as-nails" man — How to elude the vigilant partner — Never take 
No! for an answer, in business or in love — Forttine is feminine — 
Love laughs at locksmiths — Confidence will win the day. 

In this and the next lesson I will endeavor to make plain to 
you the process whereby an individual exerts an influence over his 
fellow men, in a personal interview, and interests them in his 
schemes and plans; enlists their aid and support; secures their 
patronage ; and influences them generally. We all know men who 
are able to accomplish these results, and yet we content ourselves 
with wondering at their strange power, without endeavoring to 
acquire it. 

The art of influencing men or women whilst we are in their 
presence, of necessity includes the other several methods of mental 
influence mentioned in the preceding lessons, and partakes of 
the nature of each. It is difficult to speak intelligently of this 
phase of mental influence, without covering the entire ground in- 
tended to be explained in subsequent lessons. I must content 
myself with a general reference to these several different branches 
of the subject, as you will meet them later on, at which time I 
will take them up at greater length. I would suggest that after 
completing this series of lessons you take up this particular lesson 
again, and go over it carefully a second time. You will have a 
much clearer idea of the subject then, and many things which 



DIRECT PSYCHIC INFLUENCE. 23 

now seem more or less vague and unsatisfactory, will appear clear 
and easily understood. 

In influencing men whom we meet face to face, we affect them 
in a number of ways, which may be roughly summed up in three 
forms, viz. : 

1. By direct suggestion through the voice, manner, appear-^j 
ance and eye. This includes not only voluntary suggestions on our \ 
part, but also the suggestions made involuntarily by every earnest / 
man. 

2. By thought waves directed to the other person by a voW 
uhtary effort of our mind. 

3. By the adductive quality of thought, resulting from the ] 
process of controlled thought, of which I spoke in the preceding 
lesson. This force, once generated, operates involuntarily and 
constitutes the most striking phase of what we call Personal 1 
Magnetism. 

In this lesson I shall confine myself to the first mentioned form 
of personal influence, and will take up the succeeding forms in 
subsequent lessons. 

It is a most difficult task to give an intelligent comprehensive 
idea of the subject of Suggestion, in the limited space at my 
disposal. If the student has acquainted himself with the prin- 
ciples underlying H}^notism or Hj^notic Suggestion, he will 
readily understand just what I mean when I say "Suggestion.'^ 
To those who have not had this advantage, I will say that a sug-^ 
gestion is "an impression, consciously o r unconsciously receive d^ / 

C through any of our senses." We are constantly accepting or re-N 
jecting suggestions, the acceptance or rejection depending upon the / 
degree of suggestibility in ourselves, the degree being caused byS 

(the development or cultivation of the non-receptive qualities of the J 
mind. We cannot attempt to go deeply into the subject of what is 
known as the Dual Mind in man, which has been variously desig- 
nated as the Objective and Subjective minds; the Voluntary,^ 

. and Involuntary mmds ; the Conscious and Subconscious minds, \ 
etc. If the student is desirous of acquainting himself fully with 
this subject, I would suggest that he take up some good work on 



24 PERSONAL MAGNETISM. 

Hypnotism or Hypnotic Suggestion. There are several good 
books on this subject, but I would suggest the works of Dr. Herbert 
A. Parkyn as best fitted for his purpose.* 

In order that the student may grasp the idea that I wish to 
convey regarding the use of suggestion as a means of exerting 
personal influence, I would have him understand that the mind has 
two general functions, which (following the terms used by me in 
my other writings) are known as the Active Function and the Pass^V 
ive Function, respectively. The Active function does the volun^s. 
tary, volitional thinking, and also manifests what we call "will^ 
j^ower." It is the function used frequently by the active, energetic, 
vigorous, wide-awake man, in his busy moments. The Passivej 
function does the instinctive, automatic, involuntary thinkms, 

/exhilbiting no "will power" and manifesting on entirely contrary 
lines from the Active function. The Passive^ function is a most 
valuable servant of man, and really performs the greater part of 

(his mental work, doing all the drudgery and fulfilling its allotted 

(f^sk without receiving praise or thanks. It works uncomplainA 
ingly, and apparently without an effort, and never seems to tire. 1 
The Active_funetion, on the other hand, works only at the prompt- 
ings of the will, and uses up a greater amount of nervous forced 

{ than its Passive brother. It does the energetic active work of 
the mind, and tires after a great deal of effort and cries out for 
rest. You are conscious of more or less effort when you employ 

[the Active function, but not so when you use the easy-going, faith- 
ful, good-natured Passive function. I think that you understand 
the distinctive features of these two functions, from this brief , 
explanation. 

Some persons do nearly all their thinking along Passive lineslj 
Such persons find it too much of a task to do their own thinking, 
and prefer the "ready made'' thoughts of others, to that of their _ 
own production. They are practically human sheep. They are j 
very credulous and will accept almost any statement made to them ' 



'^These works may be obtained from the University of Psychic Sci- 
ence, Chicago. 



DIRECT PSYCHIC INFLUENCE. 25 

in an earnest, positive manner. These people are very suggestible 
and are practicall)^ at the mercy of those of a more active mind. 
They find it hard to say "No/' and are inclined to say "Yes" if it 
is easier and requires less thinking. Others are not quite so siig-\ 
gestible, and some are scarcely suggestible at all, at times.- But ' 
(the latter, when they relax and give_their Active functipng__a_rest, \ 
are much more suggestible than at other times. ^ 

To enable you to form a mental picture of the two functions, 
for the purpose of carrying out the instructions given in this 
course, I will ask you to imagine a pair of twins who are associated 
as partners in a business enterprise. They look exactly alike, 
but have very different qualities, and each one is well fitted for 
the performance of the special duties which he has undertaken. 
They share equally in the profits and losses of the business. The 
Passive brother attends to receiving goods; filling orders; packing 
goods; keeping the stock in order, etc., while the Active brother 
attends to selling the goods; the general management of affairs; 
financiering; pushing things along, and, in short, is the executive 
of the concern and its active spirit. When it comes to the buying 
of goods, however, both brothers take a hand. 

The Passive brother is a good-natured, easy-going, "dead-easy^* 
sort of fellow; a plodding, automatic, mechanical sort of man. 
He is somewhat "set" in his notions, rather superstitious and 
bigoted, but very credulous and apt to believe almost anything one 
may tell him, providing the new statement does not directly 
conflict with some of his preconceived notions. To get a radically 
new idea into his head it is necessary to "insinuate" it into him, 
hj degrees. He is in the habit of deferring to the opinions of his 
brother, when the latter is around, and, in his brother's absence, 
to the opinions of other people. He will be apt to grant you any 
favor or give you almost an3'thing you ask, providing you make the 
request in a firm, confident manner. He is afraid of hurting your 
feelings by a refusal, and will promise you anything to get rid of 
you, and to avoid giving you a positive refusal. You can sell him 
almost anything if his brother is not watching him, if you go about 
it right. All you have to do is to put on a bold, confident front, 
and take things for granted. You know the type. 



26 PERSONAL MAGNETISM. 

The Active brother, however, is a very different sort of a 
fellow. He is a suspicious, watchful, wide-awake, 'Tiard as nails'* 
sort of individual. There is no nonsense about him. He finds • 
it necessary to keep a close watch on his Passive brother in order 
that the interests of the firm do not suffer. The Passive brothe^ 
(is always getting "stuck" by somebody, or on something, and 
really needs some sort of a guardian, and if the Active fellow ^ 
happens to take a nap or be too busy with his work to keep an. • 
eye on the Passive brother, something is sure to happen to the_y' 
latter. The Active partner, accordingly, is not inclined to allow\ 
you to meet the Passive brother, until he knows you pretty well,] 
or thinks that you have no designs on the easy fellow. He 
watches you carefully and inquires into your business, and tries > 
to find what you are up to, before he will allow you to see the J 
other partner. If he thinks that you have designs on the easy 
fellow, he will tell you that his easy brother is out, etc. Even if 
he allows you to see his brother, he will watch every motion and 
listen to every word, and in case he thinks that you are txjing 
to play some sort of a game on the easy man, he will put his 
foot down on the scheme and call the deal off. He considers every 
proposition, and accepts it, if reasonable, or rejects it if not. Hi&i 
(grows less suspicious when he becomes accustomed to your pres- ) 
jence, and may even grow to have considerable confidence in you.^ 
He also may be entertained and amused, at which times he relaxes) 
\Jbis vigilance and grows less suspicious. If his suspicions are once\ 
allayed, you may be able to get in a word with the other brother, y 
(in which case you have made a great advance, for the easy brother, 
■once acquainted with you, will himself contrive to make the nextj 
Vjneeting easier. He feels lonesome and chafes under the restraint'\ 
imposed upon him by his brother, and when he once makes your ^ 
acquaintance he will be on the look out for another chance to have - 
a chat with you. The first step is the hardest.') 

Please remember that the mind of every man or woman is a) 
Tpartnership, composed of functions represented by the two char- 
acters with which I have just endeavored to acquaint you. There 
is a difference however in firms. The Passive partner is pretty 



DIRECT PSYCHIC INFLUENCE. 27 

much the same in all cases, although in some he manages to have 
his own way more, and in others he is kept still further in the 
background, the difference being caused by the degree of positive- 
ness in the Active partner. There is a great difference in these 
Active partners. Some of them are splendid examples of prudence, 
watchfulness and sagacity, whilst others possess these qualities in 
a lesser degree, and some are nearly as "esisf as their Passive 
brothers. Some of them can be "bulldozed," others coaxed, others 
flattered, and others tired out into relaxing their vigilance. 
Some of them get so interested in something that they do not 
notice that the visitor is getting well acquainted with the Passive 
brother, and maj'' even allow him to give an order for goods. Each 
one has his own peculiarities, his weaknesses. As a man is no 
stronger than his weakest point, the obvious rule is to find that 
weakest point and direct the attack right there. 

You will readily see that the main thing to be accomplished is 
to elude the vigilance of the Active partner. There are many 
ways of doing this — the thing to do is to find out the best way. 
If one- way does not work, try another. If you keep at it you will 
win eventually' "Faint heart never won fair lady." It can be 
done if it is gone about properly. It is done every day. It is 
easy with some, and hard with others, but it can be done with all 
of these watchful partners if you will only keep pegging away at it. 

Xever take "jSTo" for an answer. Pursue the same plan in 
business that you would if you were courting the girl you loved. 
In the latter case, a "No," or two, or a dozen for that matter, would 
not count. Pursue the same tactics in your business, and you will 
win the day. Fortune is feminine, you know, and possesses all 
of the characteristics of the sex. 

Suggestions gain force by repetition. A man may reject a 
proposition when first made, but upon hearing the same thing 
over and over again, he will get to believe it. ISTo wonder, you be- 
lieve it yourself, from the mere repetition of it, and why shouldn't 
he. Moreover, a suggestion may produce no apparent effect at 
the time it is given, but may be like a seed planted in fertile 
soil, which will bave sprouted by the time you come again. By 
talking properly to the Active partner and getting him interested, 



28 PERSONAL MAGNETISM. 

you have enabled the Passive brother, actuated by curiosity (of 
which he has a full share) to draw near and overhear your con- 
versation. He will often think over the overheard words after you 
have gone, and the next time you come he will manage to get an 
interview with you, in spite of his stern brother. "Love laughs at 
locksmiths," and so does the Passive fellow at his brother — 
sometimes. You should carry the above mental picture of the 
two functions of the mind — ^the Active partner and his Passive 
brother. With this picture in your mind, you will be able to direct 
your suggestions to the best advantage, and also to guard your- 
self against the suggestions of others. 

In influencing a man with whom you come in personal contact, 
you will not have to depend entirely upon the power of suggestion 
in overcoming the watchfulness of the Active partner of his 
mind. You will be aided by two powerful allies, i. e., direct 
thought waves consciously projected by your mind, and by the 
involuntary adductive qualities of thought. These powers can be 
highly developed by the exercises which will, be given you during 
this course of lessons. You will also learn how to acquire char- 
acteristics calculated to aid you in making a good impression 
upon the Active brother, who is apt to be impressed by external 
appearances. 

There is one thing which you must learn, however, and that is 
Confidence and a belief in your ability to master this subject. It 
is like a boy learning to swim. The swimming power is inherent in 
every boy, but he doesn't believe it. As soon as he believes that 
he can swim — he swims ; but so long as he believes that he "can't" 
— he cannot. He tuslj improve in the art of swimming by practice, 
but he had the swimming power in Mm from the beginning, and 
all he needed was belief. You have within you the art of in- 
fluencing others, but until you believe it and have Confidence, 
you will find it hard work. You can do it, and have but to strike 
out. You can begin on easy exercises at first, but you must have 
Confidence from the start. Some men discover this by accident, 
and do not know the reason of their success. You know the 
reason, now^ and can do as well and better than the man who 
has stumbled upon the truth. 



A LITTLE WORLDLY WISDOM. 29 



LESSOF V. 

A LITTLE WORLDLY WISDOM. 

How to influence the Active partner — ConverGation — The art of listening — 
Carlyle and his visitor — A delightful conversation — Keep yourself 
positive — Appearance — Apparel — Clean linen — Perfumes — Cleanli- 
ness — Manner — Reserve — Temper — Fearlessness — Self-respect — 
Consideration for others — Frankness — Earnestness — Firm hand- 
shake — The eye — Tone of voice — A useful rule — How to remedy 
deficiencies in manner. 

In the preceding lesson I compared the two functions of the 
mind of each individual, to the two brothers — partners in a busi- 
ness enterprise. For the convenience of explanation, I will con- 
tinue this illustration, which is quite applicable to the real state 
of affairs. 

This Active partner is a "particular" old fellow, and needs 
considerable humoring, and careful handling. He is injEluenced, 
to some extent, by the conversation, appearance, manner, voice, eye, 
etc., and each Active partner has his own tastes and peculiarities, 
although there are some things which they all have in common. 

As to con«rersation, we should if possible ascertain what inter- 
ests the old fellow. If you please him in this respect he is apt 
to lose sight of his duties as guardian of his easy brother. You 
should therefore learn to talk to him about things in which he is 
interested, but do not make the mistake of talking too much — 
"give the old man a chance." You should talk until you get him 
well started on a favorite topic, and then — you keep quiet. You 
should cultivate the art of listening, for it is one of the most 
valuable accomplishments in the world. Many a man (or woman) 
has risen to a high position simply by being a good listener. You 
may remember the old tale told of Thomas Carlyle. A visitor 
once called on him and being a good listener and a student of 
human nature as well, managed to get him started talking on a 



30 PERSONAL MAGNETISM. 

favorite subject. Carlyle talked for over three hours without 
giving the visitor "a chance to get in a word edgeways/' When the 
caller at last rose to depart, Carlyle accompanied him to the door, 
in a surprisingly good humor, and bade him good-bye, saying: 
"Come again, mon, we've had a most delightful conversation." 
Do you see the point ? Listen attentively to the old Active partner, 
and act as if each of his words was a bright golden dollar, fresh 
from the mint — but do not fall under the influence of his spell. 
Vaj earnest attention to what he says, but do not let his thoughts 
produce any real impression upon you, or else he will be selling 
goods to your Passive partner. Keep yourself positive, not negative, 
for you will have a word to say to the easy brother after the old 
fellow becomes "intoxicated with the exuberance of his own ver- 
bosity," and relaxes his vigilance. By all means cultivate the art 
of intelligent listening. 

As to appearance, I would advise jou to avoid the two 
extremes of flashiness and dowdiness, respectively. Keep 
in the middle of the road. You should particularly avoid 
clothing calculated to attract special attention, either by its ex- 
treme style or the reverse. The apparel should be simple, neat and 
clean. Do not wear a shabby hat or shoes, for these things are 
especially noticeable. A man with a good hat and neat, well- 
cleaned shoes may pass muster even with well worn clothes (if 
clean), whilst with a shabby hat or muddy or shabby shoes the 
effect of even a fine suit of clothes is lost. Always wear clean 
linen. These things count. Eschew the use of strong perfumes. 
To most men strong perfumes are an abomination. It is scarcely 
necessary to add that personal cleanliness is an important pre- 
requisite for obtaining a favorable hearing with the majority of 
Active partners, even though they be not so particular themselves. 

You manner should be pleasant and cheerful, yet not frivolous. 
A certain degree of reserve is desirable. Your temper, of course, 
should be well under control. Anger is a sign of weakness — not 
strength, and the angry man is always placed at a disadvantage. 
You should be absolutely fearless, both physically and morally, 
the latter being the rarer quality. If you are quick tempered, or 



A LITTLE WORLDLY WISDOM. 31 

apt to give way to a fear of misfortune, or worry, etc., you should 
pay particular attention to the lesson on Character Building, and 
correct these defects. 

Your manner should convey the idea of self-respect, but should 
likewise show a delicate consideration for the feelings, likes and dis- 
likes of others. If you lack the latter quality, you should cultivate it 
by all means, as it is of paramount importance in creating friends 
and in gaining the favor of Active partners, the latter being only 
human in spite of their rough exteriors. If you will carry in 
your mind this thought: "I act towards you as I would like you 
to act toward me," and make the thought take form in action, 
you will acquire this valuable quality. Cultivate a frank, open 
manner. Most people like it. Be earnest when you talk. It not 
only holds the attention of the people to whom you are talking, 
but is a valuable aid to you in having your suggestions accepted, 
and, besides, is an Important factor in imparting force to .your 
thought vibrations. Cultivate a firm, honest, manly handshake. 
Nobody likes to have thrust upon him a flabby, limp hand. You 
don't yourself. Do not forget this. If you have not the proper 
handshake, start to work and get it at once. Shake hands with 
everyone as if he were your best girl's millionaire father. And 
then look people square in the eye. I will have more to say about 
the power of the eye, in the next lesson, but I wish to call your 
attention to it in connection with the hearty handshake. The two 
go together. 

Cultivate an agreeable tone of voice, avoiding a mumbling 
utterance on the one hand, and a loud boisterous tone on the 
other. An excellent rule is to pitch the voice to the tone of the 
party with whom you are conversing, providing always that you do 
not shout in order to keep pace with the other person. If the other 
man shouts, keep your own voice even and subdued, and he will 
soon drop to your pitch. This, by the way, is a good plan to 
adopt with a person who is excited and is attempting to give you 
a good "tongue lashing." In such a case, keep your temper and 
see that your voice is subdued and steady, and you will find the 
voice of the other man (or woman) gradually dropping down to 



82 PERSONAL MAGNETISM. 

your pitch. As he lowers his voice liis temper subsides, and he 
feels ashamed, and you have vp-on the day. Try it. There is much 
in the voice. A flexible, well modulated voice is most pleasing, and 
wins many victories for its fortunate possessor. Let your voice 
express the shade of feeling which you wish to convey. This is 
one of the most potent forms of suggestion. An expressive voice 
is one of the principal tools of the successful suggestionist. 

The student must not despair if he lack some of the important 
requisites to success, above mentioned. He should know that every 
one of these gifts is within his reach, if he will but take the 
trouble to acquire it. I explain this point fully in the lesson on 
Character Building. 

Another very important medium of influencing others, includ- 
ing our old Active partner, is the Eye. The Human Eye ! Who does 
not know its power, and yet how few know how to acquire the secret 
of its use ! One could write volumes upon its power as a weapon of 
offense and defense, and its aid in influencing man and the lower 
animals, and yet not begin to exhaust the subject. 

I will devote our next lesson to an explanation of the use of 
the eye as an influencing medium; how to acquire the "magnetic 
gaze"; and how to avoid the influene or the eyes of others. 



THE MAGNETIC GAZE. 41 

Avoid winking, blinking or snapping the eyelids. You can over- 
come this practice by determination and proper thinking. 

If your eyes tire by reason of the exercises, bathe them in 
cold water, and you will experience a decided relief. You will 
find that, after a few days' practice, you will have but little trouble 
of this kind. 



42 PERSONAL MAGNETISM. 



LESSON VIII. 

THE VOLIC FOECE. 

Distinction between the Adductive Quality of Thought and the Volic 
Force — Varying manifestations of thought vibrations — Definition of 
Volation and Volic Force — A most potent force — The real man — ^The 
"I Am" — Its recognition — Its importance — Man attains hitherto un- 
known powers — The Soul of Man — ^The will — The secret of the 
development of the will — Active and Passive mentation — The pro- 
jection of thought waves. 

In the preceding lessons, I have given yon an explanation of the 
manner whereby one person may attract another, in a personal 
interview, by means of the power of suggestion, etc. The person 
thns making the impression upon another is aided in his work by 
two other forces. The first of these assisting forces is what is 
known as the Adductive Quality of Thought, of which I will speak 
in subsequent lessons; the second is the Yolative influence of the 
mind of one person over the mind of another. There is a marked 
difference in these two several manifestations of the power of the 
mind. In the first instance, the Adductive Quality of Thought, 
once being set in motion, affects others without a conscious effort 
of your mind; your mere thinking strongly of certain things, 
setting a mighty force in motion which influences others. In the 
case of Volation, the mental vibrations are sent out and impelled 
by the conscious exercise of the will power of the sender, and are 
directed toward some special object; when the impelling power is 
withdrawn, the vibrations cease : 

I find no term in general use which is specially applicable to 
this foTip. of thought force, and as I do not desire to continue speak- 
ing of it as "the conscious effort of the will, producing thought- 
vibrations, and impelling the same toward a given object," I am 
driven, by necessit}'', to the coining of a name to express this idea. 



THE VOLIC FORCE. 43 

I shall, accordingly, hereafter use the term Volation", to indicate 
the idea above defined, the said word being derived from the 
Latin word Volos, the will. This word must not be confounded 
with Volition, meaning the free exercise of the will in making a 
choice. I shall also use the term Yolic (from the same source), 
meaning "of the will." 

The Yolic power is one of nature's most potent forces, and at 
the same time is the least understood. It is exerted more or less 
unconsciously by all men. Some are aware of its effects without 
understanding the laws of its production and development. It may 
be greatly increased by intelligent practice and training, if one will 
devote to the task the necessary time and effort. I will give you 
exercises for the proper development of this power, in the lesson 
upon Concentration. 

To be able to make intelligent use of the Yolic Force, it is 
necessary to understand the real nature of the will ; and to under- 
stand the real nature of the will, you must realize what is the 
real MAN. 

Many of us have been in the habit of thinking of the Ego — the 
"I" of ourselves — as merely the physical body. This is the ma- 
terialistic point of view. Others think of their "I" as a mental 
creature having control of the body, and having his abode in the 
brain. This is partially correct, but is only half the truth. Others 
realize that there is a '^ligher self"' in man, and a few have recog- 
nized that "higher self," and live in accord with its dictates. The 
real Ego, or "I," is as much higher than Mind, as Mind is higher 
than the body; and both body and mind are subordinate to it. 
Both are its tools and are used for its work, when it sees fit to 
use them. The real self is that which we feel when in times oi 
reverie and introspection, we think or say "I AM." All of us have 
felt this consciousness of the real self, at certain times in our 
lives, but have failed to realize its full importance. Lay down 
thi^' book for a few moments, and, relaxing the muscles of your 
body and assuming a passive state of mind, think quietly and 
calmly on the words "I AM," and endeavor to picture your real 
self, superior to both mind and body. If you have secured the ■ 



44 PERSONAL MAGNETISM. 

proper state of mind and body, you will perceive a glimmer of 
the presence of the real self within you. Continue the practice. 
It will awaken in your mind a perception of the truth. Nothing 
can injure or destroy the real self. The body and mind may pass) 
away, but the I AM is eternal, and impregnable to harm. It is 
powerful, and, when the mind has learned to adapt itself to 
its influence, man becomes like another being, and acquires hitherto 
unknown powers. 

The purpose of this series of lessons does not permit me to dwell 
at length upon this subject. Its importance demands a work of 
many volumes to do it even faint justice, but I wish, at this point, 
to direct the attention of the student to this vital truth, with all 
the earnestness of which I am capable. Take whatever view you 
wish regarding the instructions given you in this course, accept its 
teachings or reject them, as you see fit, but let this one thought 
sink deeply into your mind: The I AM is toue eeal self, 
(^Vhen your mind recognizes its master, you^wiDTTiave learned the 
secret of Life, I have planted this thought-seed in your mind, 
and it will grow and evolve a beautiful plant bearing a flower 
whose fragrance will surpass that of earth's fairest blossoms. 
When its leaves unfold and show the flower in all its beauty, then 
will you know that you have found yourself. 

"Lord of a thousand worlds am I, 
And I reign since time began; 
And night and day, in cyclic sway. 

Shall pass while their deeds I scan. 
Yet time shall cease ere I find release. 
For I AM THE Soul of Man."" 

— Cliarles H. Orr. 

/ That which we mean when we say "the will" is a manifestation 
(of the I AM of the individual, bearing nearly the same relation 
to it that thought does to the mind. When we speak of "developing 
the will," we really mean the developing of the mind to recognize 
and be controlled by the will. The will is strong enough ; it does 
not need "developing." This is contrary to the generally accepted 



THE VOLIC FORCE. 45^ 

doctrine, but it is correct, nevertheless. A strong will current is . 
flowing over the psychic wires, but you must learn to raise the I 
trollej^ pole to the wire, before you are able to move the mental car^^ 

Man thinks along two different lines. One class of thinking 
which we have called Passive M entation is little more than) 
instinctive effort — it sort of "thinks itself," and requires little or 
no Volic Force for its production. Another class of mental effort 
which we will call Active Mentation, is produced by a greater or^ 
lesserdemand of the mind upon the power of the will. I can merely 
call your attention to this facE7~as^a detailed"treatment of the 
matter is without the scope of this work. I have gone deeper into 
the matter in some of my other writings, to which I must refer 
you. In this work I am called upon to teach "how" and not 
"why/" and, therefore, I do not care to take you beyond the border 
of the realm of theory. 

The more man thinks along the lines of Ac tive Mentatio n^ thej 
stronger and more forceful are his thoughts. The reverse is, of 
course, likewise true. The man who understands the law of Mental 
Control is placed at an immense advantage over his brother, who 
follows the "calf path" of Passive mental effort. 

Thoughts of all kinds are projected by the mind, and theirA 
vibrations go out from the individual, influencing others to a 1 
greater or lesser degree, according to the force of the impelling_J 
effort. Passive thoughts are less powerful than active thoughts^) 
but the former, if constantly repeated, have much force. It will \ 
be seen, readily, that in order to produce a direct effect upon the 
mind of another by thought vibrations an effort of Volation is_j 
required; the stronger the effort, the stronger the effect. 

The next lesson will be devoted to the subject of the exercise of 
the power of Volation. 



46 PERSONAL MAGNETISM 



LESSOK IX. 

DIRECT VOLATION. 

"Volation the measure of success — Leaders of men possess it — Uncon- 
scious acquirement — Napoleon Bonaparte aware of the truth — Strong 
men feel the "I" — Desire — Some not willing to "pay the price" of 
success — Men who have mastered occult power — The vibratory 
force — Telepathy, thought transference and mind reading — Masters 
of the art guard their secrets — The prime requisite for acquirement — 
Exercise of volation in personal interview — Expectation — Some men 
but puppets — General instructions — Power must not be used to harm 
others — A warning — Satan's terrible example — How to "will" a 
thing — Exercise i : Making a person turn around — Exercise 2 : 
Influencing a person in a public place — Exercise 3 : Influencing a 
person without looking directly at him — Comical result — Exercise 
4: Suggesting a forgotten word — Remarkable result obtained by a 
German student — Exercise 5 : Directing the motions of another 
person — Exercise 6: Window exercises — Influencing passers-by — 
Fascinating experiments — To be used for your own development, not 
for amusement or to satisfy vulgar curiosity. 

The exercise of Yolation differs very materially, in degree, \ 
among different men. It may be stated, broadly, that a man exerts I 
an influence over other men in an exact ratio to his measure of ) 
Volation. The leader of men has developed this power to a eoin- 
paratively high degree, although perhaps unconsciously and without 
a knowledge of the workings of the mighty force which is operat- 
ing in his behalf. Many such men frankly admit that they are 
unable to explain or account for their power over men. They 
know that they have some sort of power, but are ignorant of its 
nature or laws. IsTapoleon is a striking example of the man of 
highly d'eveloped Volation. His will was imposed upon millions 
of men who obeyed his commands, and he accomplished results 
little short of miraculous. From remarks dropped by him, it 
seems probable that he had, at least, a faint idea of the force at 



DIRECT VOLATION. 47 

his command, and he acted in accordance therewith, for awhile. 
He afterwards attempted to misuse his power; lost sight of the 
source of his strength; neglected its laws, and — fell. You will 
notice that all successful men instinctively feel the "I" strongly, 
/^hey have faith in themselves, and frequently feel that they have a 
I special Providence overlooking their affairs. They, like Napoleon, 
feel that they have a "star of destiny." Th is is an instinctive 
recognition of the I AM. They have but a glimpse of the truth, 
and have made the most of it, their strong desire for power, fame, ' 
or riches pushing them on, and causing them to instinctively avail j 
themselves of the powerful aid of the Ego. There are many who 
recognize the power of the I AM, some of whom understand its laws, 
and 3'et these men do not assert themselves in the struggle for ma- 
terial reward. They have the power within them, but Desiee is not 
there. They are content with the lesser material rewards, and are 
not willing to "pay the price" of what is known as Success or the 
mastery of men. Many men who have mastered the occult powers, 
scorn wealth, position and fame, and exert no desire for them, 
feeling that these things are unworthy of their powers, and pre- 
ferring to use the forces at their command for what they consider 
higher aims. They say with the prophet, "Vanity, vanity, all is 
vanity," and with Pilck, "What fools these mortals be." The law 
of compensation seems to even all things, and wealth, power and 
position do not always bring happiness. The old sayings : "Uneasy 
the head that wears the crown," and "There is no rose without its 
thorn," are literally true. 

However, I do not purpose preaching a sermon on Life, nor 
do I wish to point a moral. Every individual must choose for 
himself, and no man can decide for another. I say, however^hat _ 
whatev er you do^do it right. Therej^only one way todo things,_ 
and that is to^_DO them. You must "put your hand to the plow, 
and look not backward." Select your goal and then move straight 
toward it, sweeping from your path all obstacles. To accomplish \ 
your aim, you must have Desire strongly present, and must recog- 
nize your real self, the I AM, in order to exert what is generally / 
known as "will power," in the furtherance of your plans. — 



48 PERSONAL MAGNETISM. 

In the preceding lesson I have defined Volation^as "the eon- 
^cious effort of the will, producing thought vibrations and impelling 
^^them toward a given object/' The vibratory force may be exerted 
in the ordinary way — at short range, upon the occasion of a per- 
sonal interview; it also may be exerted in a much less understood 
way, by means of long range vibrations (sometimes called tele- 
pathy). The first form is quite common, and we all have seen 
exhibitions of it; the second form is somewhat rare, and those 
who understand it best have but little to say about it. It is prac- 
ticed quietly, however, by many more persons than we usually 
dream of in that connection. We see mild examples of it in what 
is known as Telepathy or Thought Transference, Mind Eeading, 
etc., but these exhibitions are usually given by those who under- 
stand the subject very imperfectly. I know several persons who 
have developed this power to a wonderful degree, and in no case 
will they consent to an exhibition of their powers to any but a few 
chosen friends, with whom they are in perfect sympathy and who 
happen to be likewise familiar with the subject. These people 
know the real nature of the power of which they are making use, 
and will not degrade it by making it the subject of an ordinary 
show. They are content with their knowledge and seek to convince 
no one else. They are not looking for converts, and, in fact, dis- 
courage any attempt to make public their occult knowledge, believ- 
ing that the time is not yet ripe for such publicity, and that its 
promulgation at this time would result in its misuse. 
A The prime, requisite for the acquirement of the art of Yolation 
(is the recognition of the power of the real self — ^the I AM. The 
more complete the recognition, the greater the power. I cannot 
give you specific directions for acquiring this faculty of recog- 
nition. QTou must feel it rather than reason it out. ) You will 
not be in doubt as to whether you are on the right track — you 
will realize it at once. As near as I can express it to you, is to say 
that you will feel that your body is as a suit of clothes, which, 
whilst covering you temporarily, it not YOU ; that you are separate 
and apart from your body and superior to it, although for the time 
being connected with it. You will realize that even your mind is 



DIRECT VOLATION. 49 

not YOU, but that it is merely the instrument through which YOU 
manifest j'-ourself, and which, being imperfect, prevents the com- 
plete expression of your real self. In short, when you say or think"^ 
*'I AM," you are conscious of the existence of your real self, andy 
jfeel the growth of a new sense of power within you. This recogni- 
tion of the self may be but faint; but encourage it and it will 
grow, and whilst growing will manifest itself to your mind by im- i 
pressing upon the latter the knowledge of the proper plan iorj 
further development. It is an example of "to him who hath shall "j 
be given, and to him who hath not shall be taken away even thatj 
which he hath." The mere calling of the attention to the fact 
may awaken the recognition in some, whilst others will find it 
necessary to reflect upon the idea and awaken to a recognition of 
the truth more slowly. Some will not feel the truth. To such 1 1 
say : The time is not yet ripe for your recognition of this great 
truth, but the seed is planted and the plant will appear in time. 
This may seem like the veriest nonsense to you now, but the time 
will come when you will admit its literal correctness. To those 
who feel the first indications of the awakening of the real self, 
I say: Carry the thought with you and it willjonfold like^theli 
lotus, naturally and gradually ; t he trut h once recognized cannot 
be_lost,_and Jherejs no standing still in nature. To those who~\ 
recognize the truth, I would like to say more, but this is not the i 
place. 

The practice of concentration, as explained in a subsequent les- 
son, will enable anyone to develope this idea of the real self. The \ 
thought, "I A M," held in thg^ilence^ ^hilst you are c once^rating, I 
will j:row stronger and stronger. . 

To exercise the power of Volation in influencing others, in a \ 
personal interview, you have merely to make a strong mental 
demand of the other person, accompanied with a consciousness of 1 
your right to do so, and the belief that your command will bej 
/obeyed. You must fully expect that your command will be 
^beyed. In all mental processes the earnest expectation i^ a^priine_ 
factor in producing the effect. If you have only a faint, half-J 
hearted expectation, you will have only half-way results. You 



50 PERSONAL MAGNETISM. 

will realize the reason for this after you have completed this 
course, the matter being explained in subsequent lessons. 

Now, do not understand that you will be able to approach 
anyone, and, by simply willing and expecting the results, make that 
person do just what you will. You could do all of this if the 
person had no power of mental resistance, no Volic Force of his 
own to counteract yours. Some persons, unfortunately for them- 
selves, have but little Volic Force, and are but puppets in the 
hands of those who know the secret of personal influence; others 
have a little more of the force, and so on, until the high stages are 
reached. 

I do say, however, that you will obtain some degree of success \ 
from this plan from every person with whom you come in contact, 
the degree of success deqending entirely upon the degree of Volic-J 
Force of the other person, as compared with your own. You will 
understand this better after a few trials. Do not hesitate about 
commencing to practice this form of mental influence at once. 
You will improve by practice, and will grasp the theory better from 
having put it into practice. Eemember the boy not being able to . 
swim until^ believedlEe^cbuld, and tried. You should of course 
use Volation in connection with the power of Suggestion as^ 
explained in preceding lessons. You will be able to concentrate 
your powers of command by observing the exercises given in the 
lesson on Concentration. In other lessons, I will explain why these 
occult powers should not be used for any evil purposes or in work- 
ing harm to anyone, but I think it well, at this point, to caution 
students against any misuse of this power. Such practices, besides 
being wrong morally, will result to the disadvantage of the prac- 
titioner, and if persisted in will wreck his prospects, in the end. 
He may be successful temporarily, but the result in the end will be 
disastrous. There are good occult reasons for this, and I hope that 
my warnings will be heeded by anyone reading this course. There 
is no harm in using this knowledge a.nd information toward pro- 
moting your legitimate business interests and your welfare, provid- 
ing always that no harm is inflicted on the person influenced. You 
may influence a man to deal with you, and if you treat him fairly. 



DIRECT VOLATION. 51 

you are making no misuse of your powers. But, on the other hand, 
if you should influence a man for the purpose of swindling or 
cheating him or doing him other harm, you commit a great wrong 
for which you will some day suSer in proportion to the wrong per- - 
petrated. I am not speaking of punishment in a future life, but 
right here in this world. "As ye sow so shall ye reap," holds good 
in this case. There is very little likelihood of your misusing your 
powers of Yolation, for when you attain them fully, you will 
instinctively recoil from the idea of working evil by means of 
jouT new found strength. There are, however, a few men in the 
world, who, like Satan, use their mighty power for evil, but, like 
Satan, these men are doomed to extreme misery and unhappiness. 
They are like fallen gods. 

The best exercise for the development of Volation is of course 
Concentration, but it may be interesting to the student to be able 
to "try his hand" on a few simple tests so as to gain confidence in 
himself. I append a few exercises for this purpose. Many others 
will readily occur to the student. Try only easy tests at first, and 
then gradually work up to more difficult feats. Practice makes 
perfect. 

Let me say here that when you "will" anything, do not get the 
notion that you must frown or clinch your fists or anything of that 
sort. The force is attained by a calm, undisturbed attitude, the 
"willing" being done in the form of a calm, earnest demand, and 
the thought that what you expect will occur. The earnest expecta- 
tion is the secret. You will soon get the 'Tinack" of it. Do not 
be discouraged, but keep at it until you get things working 
smoothly. 

In our next lesson we will take up the subject of "long-range" 
T^olation or, more properly. Telepathic Volation. 

EXEECISES. 

Exercise 1. Whilst walking down the street, fix your attentionjj 
upon some one walking just ahead of you. A distance of at least 
six to ten feet should separate you, and a greater distance is no 
obstacle. Fasten a firm, steady, earnest gaze upon your subject, 



52 PERSONAL MAGNETISM. 

focusing the gaze upon the back of his neck, just at the base of 
the brain. Whilst gazing firmly at this point, will that the subject 

[shall turn his head and look around in your direction. A little 

/ practice is required to perfect yourself in this exercise, but after 
you once acquire the "knack" of it, you will be surprised at the 
percentage of people whom you can affect in this way. Wome;^ 

/ seem to be more highly susceptible to this mental influence than 
are men. 

Esercise 2. Fix your gaze upon some one sitting ahead of you\ 
in church, theater, concert, etc., focusing your gaze upon the same j 
point as in the previous exercise, and will that the person shally 
look around. You will notice that the subject will fidget around in A 
his seat, appear more or less uncomfortable, and finally half turnj 
in his seat and direct a quick glance in your direction. This 
experiment will prove more successful with persons whom you 
know, than with strangers. The better you know the person, the) 
- quicker the influence will manifest itself. 

The two exercises just given can be indefinitely multiplied by 
the ingenuity of the student. The principle is the same in all 
cases, the concentrated gaze and strong, earnest, expectant willingX 
or demanding the result, being the prime factors in producing the 
phenomenon. You, of course, realize that the concentrated will 
power can be developed by the practice of the exercises given in the 
lesson on Concentration. If you find difficulty in producing the 
above results, you will know that your powers of concentration are 
not sufficiently developed, and you will acordingly perfect yourself 
in this respect. 

Exercise 3. Select some person who may be seated on the 
opposite side of a street car from you, but several seats to the right 
or left of the point directly opposite you. You may look straight 
ahead, so as to appear as if you were not looking at the other 
part}^, but you will be conscious of his presence, and will see him 
out of the corner of your eye. Direct a strong mental demandA 
toward him, willing and expecting that he will look in your direc- I 
tion. If you manage it properly, you will find that in a few 

(jmoments the party will suddenly glance in your direction. Some- 



DIRECT VOLATION. 53 

times the glance will be directed in a seemingly unconscious man-\ 

ner, Just as if the party had merely felt a passing fancy to look at 

you, whilst in other cases the glance will be shot at you, suddenly 

and sharply, as if the party had been conscious of a mental call. 

/The person obeying the call often will look embarrassed, and 

/ somewhat sheepish, when he meets your full magnetic gaze which 

/ you have directed upon him when he turned his eyes in your, 

V direction, — ~ ^ 

^ Exercise 4. When talking with a person, and he seems to hesi- \ 
/ tate in the choice of a word, glance sharply at him and give him_J 

a strong mental suggestion of a word. In many cases he will 
(^immediately repeat the word which you have suggested. Your ] 
word must be appropriate, as otherwise his Passive mind may hesi- 
tate about using it, and his Active mind will step in and insert,/ 
another word. Some students have tried this experiment in the 
ease of a public speaker, preacher, etc., and have related many 
amusing instances in their experience. I remember reading a work, 
translated from the German, in which is mentioned the case of a 
youth whose powers of Concentration and Volation were most 
highly developed. He was a student at a leading college, and being 
more interested in athletic sports than in study, ran a great 
risk of falling behind in his work. Having discovered his powers, 
accidentally, he contrived a plan in the furtherance of which he 
would commit to memory but a few answers in each lesson. When 
. the professor would start to quiz him he would send forth strong 
vibrations, willing the ^^prof" to select certain questions, the 
answers to which he had memorized, the result being that he stood 
well up in each class. The German writer, however, went on to say 
that this plan failed the young man in his examination, as the 
final questions being prepared by the faculty and submitted in 
writing, the student had no opportunity to try the "willing game" 
on the day of the examination. 

Exercise 5. An interesting experiment is that of willing the ^ 
movement of a person in a certain direction. This can be tried / 
when walking behind a person on the street, by focusing the gaze^ 
as instructed. When the person approaches another person walking J) 



54 PERSONAL MAGNETISM. 

in the opposite direction, you may will the subject to turn either to") 
the right or left, in passing the other person. You may also try 
this experiment in the case of a person approaching you in th^ 
street. In this case you should walk straight ahead, turning 
neither to the right nor to the left, keeping your gaze fixed on the 
approaching party, and making a mental command that he turn) 
to the right or left, as you will. 

Exercise 6. Stand at your window and fix 3''our eyes upon an 
approaching person, at the same time willing that he turn his 
[head and look at jou whilst passing. You will find that he will 
obey your mental attraction, seven times out of ten, providing 
your powers of concentration are sufficiently well developed. Even ] 
without the practice of the Concentration exercises, you will be 
able to influence passers by sufficiently often to satisfy you that/ 
there is "something in it." You will be able to obtain betterA 
results in this particular experiment, if you will stand at a first 
floor window rather than at a window higher from the groundy 
The motion of obeying the impulse and merely turning the head ^ 
being so much easier than the motion of looking up to a second or / 
third floor window, the percentage of results obtained by the first / 
plan will greatly exceed those of the latter one. This exercise may 
be varied by the plan of compelling the attention of a person^ 
(seated at a window which you are passing, and so on. When you \ 
once begin to practice these exercises, you will find it so fascinating / 
that you will invent new plans of testing your power, you beingy 
governed by the particular circumstances of the occasion, 
^ These exercises will do much to develop confidence in your \ 
/powers, and to aid you in acquiring the "knack" of sending out^ 
I the vibratory impulses. They are of course more or less trifling 
in their nature, and unworthy of the exercise of the mental powers, 
except as a means of' practice. They should not be used merely 
for the amusement of the student, and never for the amusement of 
' his friends. One should never trifle with these mighty forces, nor 
exhibit them for the gratification of the vulgar curiosity of others. 
The student who grasps the real significance of the Law of Mental \ 
Control will have little or no desire to parade his knowledge, but ) 



DIRECT VOLATION. 55 

will reserve his results for himself. He will experiment freely, in \ 
order to gain the benefit of practice, etc., but will always do so with ) 
the understanding that he is merely paving the way to a higher / 
use of his growing power. 



56 PERSONAL MAGNETISM. 



LESSON X. 

TELEPATHIC VOLATION", 

LTelepathy an accepted fact — Wonderful progress of Psychic Science — 
Thought transference — Vibrations — Wonderful proficiency of some — 
General knowledge not desirable — Danger of its use for improper 
purposes — Practical uses taught — General theory — How to obtain 
the best results — Advantages of concentration — Use of telepathic 
volation prior to interview — To attract at a distance — How to 
obtain en rapport conditions — Full directions — Mental contact at a 
distance — Telepathic thought waves — Mental pictures — Moving cir- 
cles of thought waves — The psychic tube — How to form and use 
it — Self-protection from the thought vibrations of others — Positive 
mental attitude — To shut out outside thought projections — How to 
prevent outside pressure and influences — Effect of previous thought 
influences in personal interview — Matters rendered much easier — 
Proper mental attitude — Esoteric teaching for those prepared and 
qualified to receive it — Man findeth that which he seeketh — Dia- 
monds or coal. 

I will not attempt to take up your time in endeavoring to con- 
vince you of the existence of Telepathy. Psychic science has made 
such wonderful strides of late, that not only are its students fully 
aware of the truth of telepathy, but the general public as well 
are fully posted on the subject, and generally accept it as an 
established fact, as readily as they do the X Eays or Wireless 
Telegraphy. In fact, the public has always believed, in a general 
way, in thought transference, and the recent scientific experiments 
in telepathy have but served to confirm many people in beliefs 
which have been always entertained by them. 

The purpose of this lesson, therefore, is not to convince you 
of the fact that telepathy or thought transference is an existent 
fact, but to give you an idea of the proper means of using the 
same to your own advantage. 

Every thought, whether voluntary or involuntary, causes 
thought waves or vibrations to be projected into space; which 



TELEPATHIC VOLATION. 57 

vibrations affect the minds of others to a greater or lesser degree. 

There is a way to project thought vibrations toward another 
person, in a straight line, and thereby attract his attention to you. 
This plan, compared to the ordinary plan of undirected projection 
of thought waves, is as a rifle ball compared to a load of mustard 
seed shot. The rifle ball is vastly superior, providing you aim 
straight. 

Some masters of mental science have attained a wonderful 
proficiency in the art of Telepathic Volation and some of the results 
secured by them would be deemed incredible by those not familiar 
with the laws of directed thought vibration. These results have 
been accomplished only by years of study, experiment, and the 
leading of a life far different from that of ordinary men. I fancy 
that very few of my readers would care to "pay the price" of such 
attainments. 

It is well, perhaps, that this power is not easily acquired, as 
otherwise many might master it and use it for unworthy purposes. 
I am in the confidence of some of the masters of this wondrous 
power, and have witnessed many startling exhibitions of thought 
transference, but as the promise of secrecy was exacted from me by 
these friends, my lips are of course sealed. Outside of these con- 
siderations, it would be of very doubtful wisdom to spread, broad- 
cast, information of this nature, which would place within the 
means of unscrupulous persons the power to work their wills upon 
their fellow men. Even as it is, fragments of this occult knowledge 
have leaked out and have been misused. Some have stumbled, 
by accident, upon some of the first principles, and have pursued the 
matter as far as their limited knowledge would permit, often 
securing results which both surprised and startled them. 

However, the purpose of this course of instruction is not to 
attempt to make its students venerable masters of occult lore, 
mystics, yogis, or wonder workers, but merely to give them a 
working knowledge of the laws of personal influence by means of 
the exercise of the powers of the mind — in short. Personal Mag- 
netism. This being the case, I shall not dwell upon the wonderful 
phenomena produced at will by the masters of this science, but 



58 PERSONAL MAGNETISM. 

will proceed to give you an idea of the first principles and practice 
of Telepathic Volation^ which will be useful to you in your every- 
day life. I shall not attempt to carry you further than the mere 
compelling the attention of the person whom you wish to influence, 
even if you are hundreds of miles removed from that person. If 
you wish to pursue the subject further, by reading and experiment, 
you are at liberty to do so, but I warn you that you will find the 
attainment of the higher degrees of this science no easy task. 
The primary degrees, which I will now teach you, are quite easy of 
attainment, when the theory is once understood, and need only 
practice to make perfect. 
' As I have said before, all thoughts produce vibrations which 

spread like the ripples on a pond, produced by the casting in of a 
pebble. They affect people in all directions. If, however, you 
throw the pebble along the surface of the water, the ripples will 
manifest their energy in the direction in which the stone travels. 
So it is with the vibrations of telepathic volation, as compared with 
the vibrations of ordinary thought. For instance, suppose that you 
wish to attract the attention of any person whom you are desirous 
of interesting in your behalf. You may think earnestly of your 
desire to interest him, and if you have read something of Mental 
Science, you may picture him as being interested in you. By so 
doing, you will undoubtedly send forth strong thought vibrations 
in all directions, some of which will reach your man and may affect 
him to a greater or lesser degree, depending materially upon your 
degree of positiveness to him. At the best, he receives no stronger 
impulse than does any other person in any way connected with 
you. But, on the other hand, if you so arrange your mental tele- 
graphic apparatus that the strong vibratory impulse travels in 
a straight line to the desired person, the message will be received 
far more clearly. The impact of the vibrations will be much/) 
( stronger. 

^ In order to produce the best results, you should practice the 
/ exercises in Concentration given in this course. You will be able 
I to produce some results without a knowledge of Concentration, 
y but with it you have ten-fold power. I will assume that you have 



TELEPATHIC VOLATION. 59. 

acquired a working knowledge of Concentration, and have prac- 
ticed the exercises. Now, for the production of results. 

You expect to have an interview with a man, in a few days, in 
which you hope to interest him in your plans and enterprises. 
This man is perhaps a stranger to you, or at least is indifferent 
to you and there exists no attraction on his part towards you. 
You know that you will be able to influence him by the methods 
already explained, but you wish if possible to open up direct com- 
munication with him before the interview — to get en rapport with 
him at a distance. You are perfectly right in feeling that your 
chances of success will be improved by these means, as, once you 
naanage to get en rapport with a man or woman, you have gained 
an important point, for that person cannot help feeling an in 
teres t in you thereafter — ^perhaps a strong interest. 

The best plan for you to pursue, under the above circumstances, 
is to establish a mental rapport with your man by means of tele- 
pathic volation. Your first step is to get by yourself, in some quiet 
place, and either lie down, or sit down in an easy chair. Get at 
ease, and relax every muscle; "let go" of your body until you are 
as limp as a damp cloth and are scarcely conscious of having a 
body. Calm yourself and secure a passive, restful frame of mind, 
thinking of nothing outside of yourself, and, above everything 
else, shut out all disturbing fear thoughts. You will be able to do / 
this easily by concentration. 

After you have secured the proper conditions, think intently, \ 
but calmlj^, of the other party. Do not frown or clinch your fists \ 
in your efforts to "think," but remain passive and relaxed — the \ 
effort must be a caliii, steady mental effort. You will be assisted | 
by the closing of the eyes and the production of a mental image I 
of the person with whom you wish to get en rapport. If you never 
have seen this person, make the mental figure without distinct 
features. After a few trials you will notice that the mental 
picture seems more real to you, in fact, you realize that in some 
way you are in mental contact with the other person. "When this 
stage is attained, then you will let your mind dwell on your wishes 
in regard to this person, and imagine him doing as you wish. Your 



60 PERSONAL MAGNETISM. 

principal mind picture, however, must be that of the man himself, 
as this holds the connection between you — the "day dreams" of 
his acting as you wish merely shaping the lesser thought waves. 
These lesser thought waves are, of course, moving in circles in all 
directions, but are reaching your man with much greater force 
than usual, the direct line of communication being open. You 
will improve greatly by practice and experiment. 
'^ The best results are obtained when you get the impression of 
looking through a long tube about one foot in diameter, you being 
at one end and your man at the other. This impression, which 
can be acquired by concentration, is an indication of perfect 
rapport, and indicates that you have succeeded in shutting out all 
outside impressions and have opened up the psychic line of com- 
munication. When you attain this stage, you may rest assured 
that you are making a strong impression, unless the man at the 
other end of the psychic tube understands the law of mental con- 
trol and has felt an indication of thought vibrations being 
directed towards him, in which case he will assume a "positive" 
mental state. The more passive the other man may be at that 
moment, the better will be the results. A little practice will 
develop this power, and you will get the impression of the "tube" 
more clearly, and will form a much clearer mental picture of the 
other person. 

Some little practice may be required before you can obtain this 
mental impression of the long tube, although some students seem 
to be able to produce it fairly well at the first trial. You, of course, 
will have secured the necessary passive condition in yourself. The 
next step is to produce the mental impression of the tubular con- 
nection. This will appear first as a faint, shadowy ring, which by 
degrees will become more distinct, and will resolve itself into the 
shape of an open end of a tube. The tube will then lengthen 
out, and, later on, you will be able to see clear along its enormous 
length. You may obtain this result in a few experiments, and, on 
the other hand, may be required to practice it a number of times. 
It seems to be greatly a matter of obtaining the "knack" of 
forming the mental picture. You can obtain good results without 



TELEPATHIC VOLATION. 61 

the production of the tubular effect, but the best results seem 
to be obtained by those who can produce this effect. 

I may as well tell you at this point, that you should cultivate 
the "positive" mental attitude, as it will enable you to obtain 
much better results and will prevent you being influenced by the 
exercise of Volation on the part of others. If j'-ou feel an indication \ 

Cof outside influence, you have merely to form the thought recog- I 
nizing the "I AM," which will impart a feeling of psychical 
strength to y ou at on ce, and render you impervious to the vibra- 

\tions. By a full appreciation and recognition of the higher self, \ 
you will surround yourself with a thought aura, which will pro- ) 
tect you, without any voluntary effort of the mind from outsidej 
mental influences. Until you fully acquire this recognition you'^ 
merely have to hold the thought for a moment, assert your real/ 
self by the affirmation "I AM," accompanied with the mentall, 
conception of the real self. A mental image of yourself surroundedTN 
by a protecting thought aura which deflects the vibrations of \ 
others, will, of itself, create an aura of moderate proportions which 1 
will last as long as you hold the thought, and will act as a perfect U 
defense against outside vibrations. You should practice the pro- 
^cjuction of these mental pictures, as the result will be of great value 
to you. If you ever feel that you wish to be alone and able to 
think without taking the opinions of others into consideration, \ 
just sit down and shut out the vibrations as above stated, and you 
jwill be surprised at the clearness of thought which will result. I 
will tell you in my next lesson about the influence of thought 

{ vibrations, but it may ^ as_well__to sayhere that the thought 
vibrations of others, even^ when^not directed at us, move in widen- 

,^ng circles, affecting^ us all more or less. Nature has provided us"^ 
with instinctive powers of resistance, but nevertheless we are affect^y 
ed more or less by the thought vibrations of others, and what^we 
think are ouFopmibhs are "often "mer ely t lie concensus of the opinions 
of others with whoni we are -SiLcrounded. The change of residence \ 
by a man may result in his changing his views of religion, politics, \ 
ethics, etc., to correspond with the general impressions of his new 
environment, the change being wrought by the effect of the com- / 



62 PERSONAL MAGNETISM. 

bined thought waves of his new neighbors. A little reflection will 
remind you of numerous instances of this phenomena. Waves o 
popular feeling will sweep over a country, arousing nearly every 
one, and then will die out as suddenly as they came. A peace- 
able crowd may be converted into a savage mob. And so on; the 
emotions and opinions of a man being moulded to a greater or 
lesser degree by the quality of the thought waves reaching him.\' 
You will readily see how valuable is the knowledge which will v 
enable you to shut out these outside impressions, at will, and \ 
allow you to be governed entirely by your own reason, judg-^ 
ment or intuition. Do not pass by this matter lightly, for the 
time may come when this knowledge will be of incalcuable benefit 
to you. There are times in which clear thinking is of vital im^ 
portance to every man. A powerful pressure may be brought on] 
you to do a certain thing, and you are undecided just how to act. ' 
/You need your best thought at this point, and the way to get it is 
( to surround yourself with the protecting thought aura, and whilst \ 
secure Jnjiour own men tal castle, decide what^ best to be done , j 
Many of your best decisions will be made in this way. By all/) 
means acquire the art. 

I have digressed somewhat, in my desire to instruct you in 
the means of defence, and we will now resume our discussion of 
offensive methods. We will suppose that you have followed the 
instructions regarding the opening up of direct mental connec- 
tions with your man, by means of telepathic volation. When,/ 
later on, you come into his presence you will find that he seems ] 
to evince more interest in you than formerly; he will act as if he ) 
is better acquainted with you, and has known you for years, and / 
will consequently cause you to feel more "at home" with him than] 
usual. I do not mean to say that he will, of necessity, do just 
what you have willed that he should (you have not advanced 
that far), but he will show a disposition to meet you half way, \ 
and matters will progress much more smoothly than might have 
been expected. Of course, a repetition of the exercise of telepathic \ 
volation will tend to "ease up" matters still more. Do not be 1 
discouraged at seeming failures, but keep at it and success will j 
^come when you least expect it. 



TELEPATHIC VOLATION. 63 

In all interviews maintain a fearless, confident frame of mind, 
and do not forget to use the power of your eye. The latter often 
re-opens the connection previously established by telepathic vola- 
tion — re-establishes the rapport conditions — and makes the balance 
of the interview much more in conformity with your desires. You 
must be governed by circumstances and must learn to apply the 
above stated methods to widely diSEering conditions. The above 
example is given you merely as an illustration, but its principles 
are correct and may be applied, with appropriate variations, to 
any case in which you wish to influence another at a distance, 
preparatory to a personal interview. The principle is the same} 
in all cases. 

The student who has gone over these lessons carefully will 
discover much that will be missed by the casual reader. He will 
he able to read hetween the lines. If you are on the right track, 
much that has been stated will appear plainer to you with each 
reading. You will get new ideas every time you take up a lesson 
and read it, whilst the casual reader will merely skim over it and 
not enter into its spirit, the result being that such person will 
miss the esoteric teachings and will only see the outward or 
exoteric meaning, and will find the explanations and exercises 
about as "clear as mud." This is just as it is intended. Man 
findeth that which he seeketh. One man will find coal plainly 
exposed, whilst another will find the diamond imbedded in earth, 
but both diamond and coal are composed of the same material. 
**Ask and ye shall receive ;" "seek and ye shall find." 

In concluding this lesson, let me say that whilst the powers 
of the mind, as illustrated in the forms set forth in this and pre- 
ceding lessons, may appear wonderful, the power of thought as 
exemplified by what is known as the Addu^tire^ower qfjrhought,j 
far exceeds the phases of which I have told you. I will endeavor 
to impart to you an idea of this wonderful subject in our next 
lesson. 



M PERSONAL MAGNETISM. 



LESSON XL 

THE ADDUCTIVE QUALITY OF THOUGHT. 

Prentice Mulford's theory — Thoughts are Things — Thought a dynamic 
force — Mind and matter identical — Miracles of Nature — Prof. Gray's 
experiments with vibrations — Wonderful results — Prof. Williams' 
significant statement — Food for thought — Character of thought vibra- 
tions — Murky thought waves and fleecy thought waves — Your 
thoughts retain a connection with you and affect you — Thought 
auras — Like attracts like — A wonderful manifestation of psychic 
phenomena — Results of fear or worry thoughts — Advantage of con- 
fident thinking — "Curses, like chickens, come home to roost" — Suc- 
cess by right thinking — Successful men the result of proper 
thought — Realized their ideal — Requisites for success — "I can and 
I will" — Others attracted toward you — Anything is yours if you 
only want it hard enough — Helen Wilman's theory. 

That great writer on the power of the mind — Prentice Mul- 
iford, has summed up much of his philosophy in the statement: 

r "Thoughts^are^hings." In these words he gave expression to aTV 
mighty truth, which, if fully apprehended by mankind, would! 
revolutionize the world. Thought is not only a dynamic force, 
it is a real thing, just as is any other material object. Thought ) 
is merely a finer form of matter, or a grosser form of spirit — ^you 
may call it either, with equal correctness. Matteosjbut a^_grosser 
f orm of mind; mind but a finer form ^f ma tter^ There is but 
one substance in nature, but that substance has many forms, rang- 
ing from the most material (so-called) forms, to the highest form 
— Spirit. 

When we think, we send out vibrations of a fine etherial sub-: 

/stance which is as real as the finer vapors or gasses; the liquids; 
(^^the solids. We do not see thought — ^neither do we see the finer 
vapors or gasses. We cannot smell or taste thought — ^neither do) 
we smell or taste the pure air. We can feel it however, as many) 



THE ADDUCTIVE QUALITY OF THOUGHT. 65 

(^can testify—which is more than we can say of the powerful mag- 
netic vibrations of a mighty magnet, which, whilst exerting a 
force sufficient to attract toward it a piece of steel weighing a 
hundred pounds, is absolutely without effect upon us. Its vibra- 
tions may pass through our bodies and exert its force on the steel, 
while we may be unaware of its existence. Light and heat send out 
vibrations of a lower intensity than those of thought, but the 
principle is the same. The evidence of the five senses is not abso- 
lutely necessary to establish the existence of a material substance 
or force. The annals of science are full of proofs of this fact. 
Prof. Elisha Gray, an eminent scientist, says ^^ his little book : 
"The Miracles of Nature :" 

; ''There is much food for speculation in the thought that there \ 
exists sound waves that no human ear can hear, and color waves/ 
of light that no eye can see. The long, dark, soundless space 
between 40,000 and 400,000,000,000,000 vibrations per second, 
and the infinity of range beyond 700,009,000,000,000 vibrations per 
second, where light ceases, in the universe of inpti(^ makes it 
possible to indulge in speculation." , .,,. '\'ra<r.^-.,,. 

■ , M. M. Williams, in his work entitled "Short Chapters in 
Science," says: 

"There is no gradation between the most rapid undulations or 
tremblings that produce our sensation of sound, and the slowest of 
those which give rise to our sensations of gentlest warmth. There 
is a huge gap between them, wide enough to include another world 
of motion, all lying between our world of sound and our world 
of heat and light, and there is no good reason whatever for sup- 
posing that matter is incapable of such intermediate activity, or 
that such activity may not give rise to intermediate sensations, 
provided there are organs for taking up and sensifying these move- J 
ments." ^'"^ 

I cite the above authorities merely to give you food for thought, 
not to attempt to demonstrate to you the fact that thought vibra- 
tions exist. The last mentioned subject would be far beyond the 
scope and purposes of this work, and only can be touched upon, 
herein. 



66 PERSONAL MAGNETISM. 

The c haracter ofJheJhoijgMjvibr^^ 
jupon the^ature of the thought itself. If thoughts had color (and 
/some say that they have), we should see our fear aud worry 
thoughts as murky, heavy, clouds hanging close to the earth; our 
bright, cheerful and happy, confident, "I can and I Will" thoughts 
as light, fleecy, vapory clouds, traveling swiftly and mingling with 
others of their kind, forming fleecy cloud banks, high above the 
level of the dense, mephitic, foul exhalations produced by fear 
and worry "I can't" thoughts. 

No matter how far your thought waves may travel, they retain 
a certain connection with you and exert an influence over you as 
well as others. You cannot easily get rid of the influence of these 
"children of your mind." If you have been sending out bad 
thoughts, you are subject to their influence, and your only hope 
is to neutralize and conteraet them by sending out strong, new 
thought waves of the proper sort, or by a ^ertin ^ the I AM, and 
thereby creating a mental aura, or by both means. J 

The old sayings "Like attracts like" and "Birds of a feather \ 
flock together," are both literally exemplified by the tendencies of J 
thought waves. There is what is known as the "Adductive Quality 
of Thought," the word "adductive" being derived from the Latin, 
(jword a^ductumj^to Jaring^ to^ The manifestation of this quality . 
of thought is one of the most wonderful features in the realm 
of psychic phenomona. 

/ Fear or worry thoughts will attract others of their own kind, and 
/will combine with them, the result being that you will be afflicted 
I not only by the product of your own mind, but also by those emanat- 
\ing from the minds of others, the whole forming a heavy burden. ', 
/And the longer that you persist in that line of thought, the heavier 
(jwill be your burden. On the other hand, if you will think brightJ 
xjheerful and happy thoughts they will draw to themselves others 
/ of the same degree, and you will feel brighter, more cheerful and 
{happier from their combined influence. This is absolutely true,j 
out "you are not asked to accept it on faith alone. Try it and be) 
convinced. But, in the experiment, be^ sure to couple the thoughts 
with a feeling of confidence in t he outcom e, and you will obtain i 




/ or] 



THE ADDUCTIVE QUALITY OF THOUGHT 67 

/miich better and quicker results. Half -hearted, doubting thoughts^ 
/ have only a small percentage of the force of confident, expectant/ 
Vones. V 

/^ If you think along the lines of discourag ement, lack of c oor') 
I fidenee, "afraid tojxj/ ' '^'^know I canY' lines, you will attract to 
.yourself the force of^ other murky thoughts of the same kihd,^^d ~ 
ydu'will find that you really "can't,'' and moreover, everyone else 
/ willseem to entertain just the same_op^inion re garding yo ur 
"bility. ^ V 

earnest, confident, fearless, \ 

thou ght-wave sT^ndryou will attract to your- \ 

selfThe^similar thought waves of others, which will still further I 
stimulate_and strengthen you, and help you^to^'^accomplish your 7 
aims. 



If you send out jealous, envious thoughts they will come homeA 
bringing their mates with them, and you will be wretched until i 
^e effect passes off. So will waves of hate return to harm you, •< 
having gained force and power on their journey. The old proverb : 
"Curses like chickens come home to roost," is much nearer the real 
truth than is generally supposed. Anger thoughts arouse anger] 
in the other man (unless he has rendered himself positive to them), 
and he sends back his return thought waves; besides which other 
anger waves mingle and help on the vicious work. You have heard \ 
people say that "a man ji lways finds what he looks _f or." Of course I 
he does, he cannoth elp it, for his thought attracts other s of^Jhe/ 
same sort, and he sees a world^f_the_same_color as his mental/ 
spectacles. 

Good thought attracts good; evil thoughts, evil. If you hate a 
man and send him your hate thoughts, you will get hate in return, 
and will face a hating and hateful world. In the thought world, ^ \ 
you get back what you send out — ^with good interest. Send out \ 
kind thoughts and kind thoughts will return to you, with com- 
pound interest, and you will find yourself greeted by a kind, help- 
ing world, and will be much the gainer. If_oiily f rom a selfish l. , 
point of view, it pays to _thiiik th^best_;^gTights^ If you will I 
practice thinking along these lines for, say, one_month^ you wiU / 



^ 



68 PERSONAL MAGNETISM. 

find the greatest difference in things, the greatest change in your-j_ 
self, and you will find that you look witliT aversion and disgust upon 
ywirnoldpmeaiiTTowTlmiseraM^ way of think ing, a^d would^notll^ 
return to it under any eonsi^eration---npj_noilQr_a„lortune^ 
tEe^month will have passed you will he conscious of the helpful 
force of the responsive thought waves, and your life will seem 
entirely different to you. Try it. Try it N0V7. You will never 
regret it. 

There are two particularly bad thoughts which you should root 
out, first of all, and you will find that, when you have rid your- 
self of them, the balance will die out of their own accord. I allude 
to Pear and Hate. These two foul weeds are the parents of most 
of the others. WorixJ:S_th^_old^t_^luld^ o^^ bear s aj 

close_resemblance_to itsJPather^ Envy, Malice and Anger are 
some of the numerous brood claiming Hate as their parent. Destroy 
the "old ones" and you will not be troubled with their oft'spring. 
I will speak further on this point in the lesson on Character 
Building. 

I will now proceed to another phase of the Adductive Quality j 
of Thought. I refer to its exhibition along the lines of Successy 
by Eight Thinking. 

It may seem almost incredible to you, but it is a fact, that alM 
successful men owe their greatness to their earnest, forceful, con-/ 
centrated thought vibrations. They fixed their mind upon a cer- 
/ tain line of thought; brought the aid of Will — the recognition of the 
W AM — ^to bear on that line of thought ; allowed that line of 
thought to mould their characters; went straight to the mark at 
which they had aimed in the beginning. Others had aimed for the^ 
/same mark, but failed becaiise they had failed to hold the thought, 1 
/ and had allowed themselves to become discouraged, intimidated, / 
Itempted or coaxed away from their ideal. 

The requisites for the successful following up of a thought 
ideal to the end, are, first: an ov erpow ering Desire (not a mere 
wish) ; second, a strong belief in your ability to accomplish your 
desire (not a mere half-hearted faith) ; and, third, an invincible 
Determination to win (not a mere back-boneless — "I'll try to") . 




THE ADDUCTIVE QUALITY OF THOUGHT. 69 

The above qualities of mind will invariably win out if per-^ 
sisted in. They will mould the character to suit the task, as 
/-^^Tho ught takes form in Action ;" they will endow you with strong 
/ powers of influencing others; they will produce the thought waves/ 
\ of the quality to attract other thought waves to your aid. 

/^ If you think "I Can't" thoughts, you project vibrations which \ 
I will lead others to feel that indeed you cannot, and they will have j 
I no use for you or need for your services. Self preservation makes I 
I men fight shy of fellows of this kind. The world is not attracted^ 
I towards "I Can't" men. This form of thought produces condi- ) 
1 tions that repel rather than attract. ""' 

But think "I_CAN_and_^WILL" thoughts, and the vibratory^ 
waves will go dancing along, charged with their inspiriting l 
message, and the world will be strongly attracted towards you, J 
and "things will come your way." Strong men will feel a fel low 
f eelingJ:oward_you_and wiirbe^gl ad to co-op grate_with you. W^^^^er 
men will feel your strength; will need your aid, and will be 
unconsciously influenced by and attracted to you. This is anj 
(^example oniie attracting properties of thought. Try it. 

{The Adductive Quality of Thought does more than this. It \ 
/ / also draws toward you men who are interested in the same line / 
\Gi work. They feel attracted toward you and you to them ; and 
you each aid one another, to your mutual advantage. It draws 
toward you men who need your services, or whatsoever you have 
to offer, and they avail themselves of it, to your advantage. It 1 
attracts toward you those who will help you and advance your/ 
interests. Did you ever feel attracted toward some fellow of this 
kind, and help him before you got through with him. Of course 
you have. Why? Why do you like to patr onize some _inen^ and 
fight shy of^lealing with othe rs just as good ? Just the power of/ 
thought vibrations. That's alL Then the same quality of thought 
will attract you toward others whose vibrations are pitched on 
the same scale, and you will instinctively find those who will be 
of service and aid to you. 
— /^ I tell you that "your own will come to you" if you will only 
^recognize the law. 



■"-v- 




70 PERSONAL MAGNETISM. 

It is a strange thing and diflficult to explain (without leading 
you into metaphysical depths), but the measure of success by this 
pl an see ms to depend materially upon your &g?t'e/_in jth e force. A 
half-hearted belief will bring only half-way results, whilst an 
earn^tT^irnr, conSdenFbelief that"^youf~owhr^iIl come to you'' 
will acco mplis¥ ^ suits little short of marveTous. Cultivate that ^ 
sort of belief, and accompany it with a firm mental demand for 
what you want, and you will succeed. "A^_ajid ye shall receive, 
knock and it shall be op ened unto you," but accompany the asking 



(and_knocking with the firm belief and expectation of Success. 
Helen "Wilman says : ~ 

"He who dares assert the I 
. May calmly wait 

While hurrying fate 

Meets his demand with sure supply." 

But the words "calmly wait" refer only to the state of mind, J 
and indicates that calm, confident expectation of a "sure thing.'^ 
It does not mean that a man shall sit down and fold hIs~EanHs 
and do nothing more than "calmly wait" for "hurrying fate" to 
drop its reward in his lap. Oh, no. Helen Wilmans never meant^ 
that — she is not built that way. The man who is possessed of the 
dominating desire, and concentrated thought impulses, does not sit 
down and merely wait — he couldn't do that without sacrificing Kis, 
keen desire and earnest pursuit. "Thought manifests itself in\) 
Action" — the firmer the thought, the stronger the action. You "N 
may want a thing the worst way, and be fully confident of your I 
ability to secure it, but you are going after that thing the best/ 
you know how, and are "going to get it." You will agree with \ 
Garfield, who said: "Do_not wait^ for a thin g Jo iurji.jiprrzgo_out/ 
and turn som ething up." That has the right ring about it — "go \ 
out and turn something up," with all your might and main, but I 
carrying with you the calm demand that that thing will be "turnedj 
up" as the result of your "going out and turning." And you will\ 
feel all the time the confident expectation of the "thing" obeying/ 
your command. 

I wish that my space would allow me to tell you of the wonder- 



THE ADDUCTIVE QUALITY OF THOUGHT. 71 

ful results of this plan of thinking and acting, but I can merely^ 
touch upon it and call your attention to the workings of the Law. J 
But, after all^one must learn a th ing by experience before they 
will appreciate its truth. The I AM is not satisfied in any other 
wiy^ r want everyone who lesiSs this lesson to start in and} 
practice this New Thought plan. You will have to accept what\ 
I say on faith, at first, but you will soon begin to demonstrate its 
correctness by personal experience, and then you will know it to 
be true, and will push forward to Success. 

/^A^ihmg^is yours, if you only w a nt it hard enough. Just 
think_gfik ANYTHING. Try i^^ Tr^itjn^earnes^^d^you, 
^will succeed. It is the operation of a mighty Law. 

Our next lesson will take up the subject of Character Building, A 
and wiU show jou that "as a man thinketh in his heart, so is he." / 



72 PERSONAL MAGNETISM. 



LESSON XII. 

CHARACTER BUILDING BY MENTAL CONTROL. 

Man can make of himself what he will — Regeneration no idle dream — A 
living truth — Strong faculties made stronger, weak faculties devel- 
oped — The new "Regenerator" — The Law of Mental Control — The 
new path through the woods — Making yourself over — To break up 
old thought habits and form new ones — The four great methods — 
Force of Will — Hypnotic Suggestion — Auto-Suggestion — Thought 
Absorption — Ideal treatment — Full instruction in the theory of each 
of the four methods, showing their respective advantages and disad- 
vantages, with illustrations of each — How to acquire a desired 
quality of mind — The practice of Thought Absorption — Practical 
exercises and directions — Exercises i to 6 — You are your own mas- 
ter — Make of yourself what you will. 

The student who has read the preceding lessons has doubtless 
said, after reading some of the statements contained therein, 
"Yes, that is all true enough, and I could accomplish these results 
if I but possessed the necessary qualities of mind and character/* 

This seems to be the great stumbling block to many. 
They know just what is necessary to produce Success, but because 
they do not possess just the characteristics of the successful man, 
they fancy that the prize is beyond their reach. There is no 
greater mistake in the world than this false belief, this kind of 
fear thought, this lack of recognition of the power of the I AM, 

Man can so mould his mind by the power of the will that he 
can make of himself practically what he will. He can "make over" 
himself, without a doubt. A man is just what he wills himself to 
be. This is a bold statement, but it is absolutely true and we 
have hundreds of instances of it in every city in this land. Hun- 
dreds of men can testify to its correctness, and many hundreds of 
others are on the road. Eegeneration is no idle dream. It is a 
living truth. 



CHARACTER BUILDING BY MENTAL CONTROL. 73 

You will realize just what this means, if you will stop to con- 
sider that every efEect has its cause. Business success is due to cer- 
tain qualities of mind, character or temperament. Of these three 
qualities, the first is the only real one, as the last two are but the 
results of the first. Those who have the given qualities, produce 
the given result ; those lacking the said qualities, fail to obtain the 
result. When once you realize that these qualities are within your 
grasp — that you can make them a part of yourself, you will 
readily see that wonderful possibilities are open to you. The 
acquirement of these qualities is the key to the situation. 

You know just what these necessary qualities are: Energy, 
Ambition, Determination, Courage, Confidence, Persexerance, 
Patience, Prudence, and the rest of the list. .„v--c.'<, f/*- 

All persons possess some of these qualities, and lack others. 
Some are strong in some of these qualities, and weak in others. 
And every man instinctively knows in just what respect he falls 
short. He may not admit it to his friends, or even to his wife, 
but deep down in his inner consciousness lurks the knowledge of 
the truth. If he could acquire the missing qualities by a mere 
wish, he would know just what to wish for. No doubt about 
that. But he lacks the confidence and perseverence thought to be 
necessary for the acquirement of that which he knows he needs. 
He is not willing to pay the price of attainment. If some 
great scientist would announce to the world that he had discovered 
some wonderful chemical combination, or some new "serum," 
that would develop the shrunken and atrophied faculties of the 
mind, and which would render a man strong in the qualities 
wherein heretofore he had been weak, what a rush there would 
be for the new "regenerator." Thousands would want it, and every 
man would be able to tell just what brand of serum he needed. 
He would need no diagnosis or prescription for that. Every man 
would be able to diagnose his own case and order the serum indi- 
cated by his symptom. One would want triple extract of Energy; 
another, the "Stick-to-it" brand; another, the vial bearing the 
confident "I Can"" label ; and so on. They would all know that if 
they could get the proper kind of serum, they would be able to 
round out their characters, and command success. 



74 PERSONAL MAGNETISM. 

"Now, there is no drug that will produce this result. And there 
never will be. But the desired result can be obtained by the 
operation of the law of Mental Control. 

I can give you but a general idea of the workings of this great 
law, but if you will pay attention to what I have to say on the 
subject, you will grasp the principle, and will be able to work out 
your own salvation. 

The first point to remember is that we are all creatures of 
habit, bodily and mentally. Our characteristics are largely the 
result of habits of thought. We may have inherited impulses 
which make it easier to form certain habits, and more difficult 
to form others, and we consequently move along the lines of 
the least resistance; but the character is, after all, the result of 
certain acquired habits. We follow well worn mental paths, in 
preference to making new paths through the woods, even although 
we know that the new path would be the better, by far, and that 
it would be as easy to travel over as the present one, when it was 
finally formed. We know all this. It is an old story. Then why 
do we not start in to make the new path? Simply because "it is 
too much trouble." We lack the will power, determination and 
persistency to do it. I admit that it is no easy task, but think of 
the reward. 

These things are "ancient history" to you, of course, but I have 
something else to say to you on the siibject that is not so "anti- 
quated." I purpose to make you a present of a labor saving "path- 
maker," which is guaranteed to clear away the underbrush and 
rubbish in but a fraction of the time, and with much less labor, 
than the old plodding clearing-away process. 

This new plan is very simple, but very effective, and will 
enable you to "make yourself over" without the ripping apart 
process attendant upon the old method. I will tell you about 
it in as few words as possible. 

I have already explained to you that your minds possessed two 
planes of effort, two functions, the Active and the Passive. The 
Active function does the volitional, original thinking, whilst the 
Passive function does only what it is told to do by the Active 



CHARACTER BUILDING BY MENTAL CONTROL. 75 

function (or by others). The Passive function is the easy going 
partner of the firm, to whom I introduced you in a previous les- 
son. It is this part of the mind upon which h}^notists operate, 
after lulling to sleep the Active function, the critical partner. 
The Passive function, although in a sense the inferior, really 
rules us, unless we know how to manage it. It is the habit- 
function, the beaten-track function, of whose existence we are 
all conscious. It is easily influenced, but nevertheless is "set" in 
its ways. Tell it a thing over and over — something which you 
wish it to believe — and it will end up in accepting the new thought 
and being as "set" in the new notion as it was in the former one. 
This is the secret of breaking up the habits of thought; action; 
disposition; character. The suggestion upon which the Passive 
function acts may come from your own Active mind, or from the 
mind of another. This is the explanation of the beginning of a 
habit, good or bad. 

To break up old thought habits, and to replace them with new 
habits of thinking, one or more of several plans may be used. 
One may accomplish the result by sheer force of will; another 
by hypnotic suggestion from an experienced qualified operator; 
another by what is known as auto-suggestion, given by your Active 
to your Passive mind ; a fourth by that which I will term Thought 
Absorption. 

Breaking up thought-habits by sheer force of will is a most 
diflScult task, as most of us know, for we have all tried it. It is a 
plan by which only the strongest succeed, whilst the weaker are 
defeated and relinquish the effort, experiencing additional dis- 
couragement and despair. We accomplish this result by the 
"strengthening of the will," or more correctly by the strengthening 
of the Active Function of the Mind by the will, enabling it to 
step in and simply command the Passive function to drop the 
old thought-habit and adopt the new in its place. It is a magnifi- 
cent feat, but very difficult of performance. The same result can 
be obtained by easier plans. The very habit of making the Pas- 
sive mind more amenable to the commands of the Active function 
can be acquired by the easier plan of which I will speak in this 
lesson. 



76 PERSONAL MAGNETISM. 

The second plan, the changing of the thought-habit by Hyp- 
notic Suggestion, has been followed by many, with excellent 
results, proYided, always, that the operator was a proper person, 
thoroughly understanding his profession, and being fully ac- 
quainted with the latest methods of eradicating undesirable 
thought-habits. In this connection, I would say that one should 
be very careful in whose hands they place themselves for treatment 
of this sort. One should not trust their case to a person just 
because that person could give hypnotic suggestion; one would 
not employ a man as cashier of a bank, just because the applicant 
could keep books, and count money rapidly. 

The third plan, that of producing the result by auto-sug- 
gestion, is good, especially when accompanied by Thought Absorp- 
tion. In auto-suggestion you simply keep on repeating to the 
Passive mind the statement that the new habit exists (ignoring 
the old one), and the Passive mind, although inclined to be a 
little rebellious at first, will eventually accept what you say as 
truth. It will adopt the new thought-habit as its own thought, 
just as do some people under like circumstances. Auto-sug- 
gestion is practically self-hypnosis of the Passive mind by the 
Active mind. It is a case of "every man his own hypnotist." 

The third plan. Thought Absorption, consists in the placing . 
of yourself in a perfectly passive condition, at frequent intervals, 
and fixing the mind intently upon the idea or mental statement, 
that the new habit exists; picturing yourself, by an effort of the 
imagination, as being a man possessed of the desired qualities. 
You should "carry the thought" with you continually, picturing 
yourself as possessing the desired habit, in every leisure moment, 
day and night, and in other ways acting out the belief. This is 
purely an action of the Passive mind, assisted by the imagination. 
It seems very simple, but the results which have been attained by 
it seem little short of marvelous. It is by far the easiest, and 
one of the most effective methods of making over your character. 
The imagined thing becomes a reality in a comparatively short 
time, and action follows close upon the heels of thought. 

In my opinion the combination of auto-suggestion and 



CHARACTER BUILDING BY MENTAL CONTROL. 77 

Thought Absorption affords the ideal treatment in Character 
Building. If persisted in, it will accomplish the most marked 
results in a eomj^aratively short space of time, the effect being felt 
tfrom the very first. Do not pass over this lightly because it 
seems so simple. It is a secret worth thousands of dollars to you, 
and one which you would not part with for any money, once 
you have experienced its benefits. 

I will now give you a brief explanation of the several methods 
above referred to. 

Let us take the Fear (worry) thought-habit, as an illus- 
tration. It affords an excellent illustration of a bad habit of 
thought, for it does more to unfit one for the duties of life than all 
the rest of the bad thoughts combined, and also brings with it 
the vile brood of miserable weakening thought-habits of which it 
is the parent. The man who has torn out by the roots the vile 
Fearthought (worry-thought) has progressed a long distance on. 
the road to Freedom. Fearthought never helped anyone, and 
never will; but it has wrecked the careers of thousands of men 
and women, paralyzing their energies, preventing their progress, 
enfeebling their minds, and diseasing their bodies. We have 
all felt it, and those of us who have banished it would not return 
to its thraldom under any consideration. Life is an entirely 
different thing to the man who has rooted out this noxious weed. 
He becomes an entirely different order of being. Most of the 
things we fear never occur; and the few that do occur can be 
routed by a bold front, aided by the strength which the absence 
of Fear and Worry imparts. The energy and vital force wasted 
on Worry is more than sufficient to enable us to conquer our real 
troubles when they occur. You remember the tale of the old man, 
on his death-bed, giving his son good advice, who said: "^John, 
I have lived eighty years and have had many troubles, the majority 
of which never occurred." The old man merely voiced the experi- 
ence of all m?n or women who have lived to old age. The moral 
is obvious. 

I will suppose that you are a victim to Fearthought (and I 
am very likely correct) and that you are about to try the four 



78 PERSONAL MAGNETISM. 

several plans of ridding yourself of it, I will suppose that you 
will try them in turn, one after the other. 

You will first try the power of the Will, and will say to your- 
self : "I will not Fear," "I command Fear to depart." This is 
the heroic remedy. I shall not go into details of this treatment. 
You know all about it, already. You have all tried it. 

You will next try the effect of Hypnotic Suggestion, and will 
employ a good suggestionist who will place you in an easy posi- 
tion; cause you to relax every muscle; quiet every nerve and 
assume a state of mental calm; and who, having secured your 
undivided, concentrated attention, will give you strong, repeated 
suggestions of Fearlessness, Courage, Hopefulness, Confidence, 
■etc. The capable suggestionist will study each case closely, and 
by carefully selected, and properly administered suggestions, will 
plant the seed of the new thought-habit which is designed to sup- 
plant and crowd out the old one. Splendid results are obtained 
by this line of treatment. The writer has cured many persons of 
undesirable thought-habits in this way, when they felt that they 
preferred outside help. He has also used this form of treatment 
in order to get the patient started, on the right mental path ; to 
give him confidence in himself and in the efficacy of this form of 
mental development; and then instructed him in the theory and, 
practice of auto-suggestion and Thought Absorption, leaving him 
to finish the fight himself. 

You will then try the power of auto-suggestion, by constantly 
repeating to yourself the words : "I am Fearless" ; "I am Con- 
fident"; "1 have abolished Fear"; "I Fear Nothing," etc. These 
auto-suggestions must be made earnestly, just as if you were 
suggesting to another person, and you must endeavor to live up to 
them. Let your Passive mind see that you believe what you 
say, and it will have confidence in your statements, and, accepting, 
them as correct, will act accordingly. If you go about this prac- 
tice in good faith and in earnest, you will notice an improvement 
from the first. You must remember, however, that if the Pas- 
sive mind thrusts a Worry thought upon your consciousness, you 
must redouble your assertion of Fearlessness, until the intruder 



CHARACTER BUILDING BY MENTAL CONTROL. 79 

retreats. This may bother you at the first, for the Worry thought 
is pretty confident of a friendly reception, but like any other 
mangy cur it will soon learn that you carry a club, and will beat 
a hasty retreat at the mere sight of it. Carry this idea of the 
cur and the club in your mind, and you will have but little trouble 
with the brute. You will learn to despise the Worry thought as 
you do the snarling, snapping cur, and will not hesitate to deal 
him a good sound whack with your mental club, provided he stays 
long enough to be hit. He will soon retreat with his tail between 
his legs, and will thereafter manifest a wholesome respect for the 
club. Don't wait until he actually bothers you, but get in the 
habit of reaching out for the club at the first sight of the yellow 
hide of the mongrel. 

rAnd now you are ready to try the effects of Thought Absorp-"^ 
tion. In this case you place yourself in the suggestible, passive ' 
condition, just as you did at the bidding of the suggestionist 
when he was preparing to give you helpful suggestions. The 
more passive you become, the better will be the effect. In other 
words, you relax, let go, and become perfectly passive, bodily and 
mentally. You thus relieve the Active mind from duty, and allow 
the Passive mind to have undisputed control. You then carry the 
thoughts of "I am Fearless," and the others above given, calmly 
and firmly. You also picture yourself, in your imagination, as 
being Fearless, acting fearlessly, having moral and physical 
courage, and as driving away the Worry mongrel with your mental 
club. Give your imagination full scope, but hold it down to the 
desired line of thought. You will find the exercises in Concen- 
tration most valuable here. You also will carry the thought of 
Fearlessness with you all the time, and endeavor to act the part 
naturally. I mean just what I say; aci the part just as does the 
actor when he assumes a role. The assumed character will soon 
become more real, and in time will be the "real thing" with you. 
After a little practice, it will become second nature to you, and 
eventually will become your reaZ nature. 

As I have said before, the combination of Thought Absorption 
and Auto-Suggestion forms the ideal treatment in Character 



80 PERSONAL MAGNETISM. 

Building. I will close this lesson with a few exercises designed 
to aid you in Thought Absorption, Do not forget to practice the 
Concentration exercises, but do not wait to master them before 
commencing your fight on the Fearthought cur. Commence this 
fight at once. Cut your club to-day, and just '^ay" for the brute. 
Once get him out of the way, and you will be able to pursue the 
study of this subject, without the annoyance of having him 
around, howling and yelping at you. 

The treatment for lack of Energy, Confidence, Perseverance, 
etc., is identical with that directed for Fearthought, the words 
of the auto-suggestions and affirmations, of course, being altered 
to suit the particular case. 

THE PRACTICE OP THOUGHT ABSORPTION. 

1. Find a secure, quiet place, as far as possible removed from 
the scenes and sounds of the outside world. If the ideal conditions 
cannot be secured, you must content yourself with the best obtain- 
able conditions. The idea is to shut out the distracting impres- 
sions, and enable you to be alone with yourself. 

2. Place yourself on a couch, bed or easy chair, obtaining a 
position of absolute ease and comfort. Eelax every muscle; with- 
draw the tension from every nerve; allow yourself to be perfectly 
''limp" all over, from head to feet. Breathe deeply and slowly> ' 
retaining the breath for several moments before expelling it; 
continue the deep breathing until a feeling of calm, restful quiet 
manifests itself. 

3. Concentrate your whole attention inwardly upon your- 
self, shutting out all outside impressions. Concentration exercises 
will enable you to do this. 

4. Having obtained the proper conditions of bodily and men- 
tal relaxation, fix your thought firmly, calmly and steadily upon ; 
the word "FEAELESS," letting its outward form sink into your / 
mind, as the die into the wax. Give yourself up to the thougntr 
and the word. Then think of the meaning of the word, the char- 
acteristics of a person possessing that quality, etc. 

5. Form the mental picture of yourself possessed of the 



CHARACTER BUILDING BY MENTAL CONTROL. 81 

desired quality, act it out in your mind, as in a dream; think 
of yourself doing certain things by reason of the possession of 
the quality; see yourself in your relations to other men and 
women, you being possessed of the desired quality. In short, 
indulge in a pleasant "day dream," having for its theme your 
possession of the quality desired. Give your imagination full sway, 
merely insisting upon it sticking to the text, and its always show- 
ing you successful in the scenes and occurrences of the dream. 
Always conclude this "^dream" with a strong impression and 
thought of "I AM." This will give you additional strength and 
confidence. In fact, it is better to alternate the thought of the 
quality, with the idea and recognition of the "I AM." 

6. Eepeat these exercises as often as possible. It is like the 
dripping of the water on the stone. The repeated thought takes 
root and grows rapidly. It is a good plan to practice this exercise 
when you retire for the night, and also during your waking hours 
at night, if you have any. The exercise will not keep you from 
slumber, but will rather tend to induce the desire for sleep. If 
you feel yourself dropping into a doze, do not resist it, as the 
impression which you carry with you into sleep will dwell with 
you, and will do its work even while 5''ou are slumbering. 

In the above exercises, I have used the word "Fearless" and its 
accompanying thought, to illustrate the process of inducing 
Thought Absorption. You will understand that you are to use 
the word expressing the quality of which you are desirous of 
acquiring. If you wish to rid yourself of an undesirable quality, 
select the word expressing the opposite thought. For instance, 
if you are inclined to be indolent, select the word "Active" or 
''Energy," etc., and so on. You must remember that when we wish 
to brighten a room, we do not have to drive out the darkness 
first; we merely open the blinds and admit the light, and lo, the 
darkness has departed. Do not bother about the undesirable 
thoughts, but concentrate on their opposites, and the positive will 
neutralize the negative. Do not become discouraged if the results 
do not come as soon as you would like. Eemember, they are sure 
to come, in time. All that you require is repeated practice. The 



82 PERSONAL MAGNETISM. 

mind can be developed just as can be the muscle, and by the same 
process — continued practice. 

You have been given the means of remedying your defects. If 
jou do not avail yourself of its benefits, it is simply hecause you 
do not want to. If you have Desire strong within you, you will 
do it. If you lack the strong desire, I can not help you. If you 
prefer to sell your glorious birthright of Mental Control for the 
uaess of pottage of present indulgence, that is your own business. 
You are your own master. Make of yourself what you will. 



THE ART OF CONCENTERING. 



LESSON XIIL 

THE ART OF CONCENTERING. 

Definition of the term — Exoteric and esoteric meanings — A valuable ac- 
quirement — Thought combined with action — Volitional concenter- 
ing — How to "arrive" — Advantages of concentering — Means of doing 
the best work — Getting the full result of your work — Cure for dis- 
couragement — Work out your own salvation — Don't be a human 
door-mat — Get down to business — Heaven not a loafing place — 
Work robbed of its terrors — Remedy for the "blues" — A specific for 
discouragement — Concentering no easy task — A simple experiment — 
Advantages of concentering — No more waste effort or lost motion — 
Focussing the attention — Focussing thought — ^A valuable remedy for 
mental and physical exhaustion — Explanation — Requisites of con- 
centering. 

In ordinary conversation, we make frequent use of the word 
^'Concentration," in the sense of "bringing together," or "dimin- 
ishing in bulk and increasing in strength," or "consolidating," 
€tc. In order to avoid an erroneous conception, I have preferred 
to use the term "Concentering." A plain definition of the word 
"Concentering" is "the bringing to a common center," or "focus- 
ing." Carry in your mind the analysis of the word, thus: "Con- 
CENTEE,"— "to bring to a center." 

The word "concenter" has its exoteric, or common, meaning, 
and its esoteric, or hidden, meaning, when used in connection with 
the exercise of the powers of the mind. The exoteric idea is the con- 
centering of the mind upon the one particular thought or action, 
inhibiting all outside thoughts or impressions. The esoteric idea 
is the con-centering of the mind upon the Ego, the I AM, inhibit- 
ing all thoughts of the material body or of the grosser self, and 
dwelling in the higher regions of the Soul. The first mentioned 
form of concentering is a most valuable acquirement for man in 
his every day life ; the second form is a most desirable acquirement 



84 PERSONAL MAGNETISM. 

for those who would know more of their real self, and who aspire 
to know something of the secrets of The Silence. In this lesson, 
I will speak exclusively of the practical side of concentering, that 
being the purpose of this work. I have, however, given the reader 
Jiints of the esoteric phase, that he may know how to proceed if 
he is attracted to the same. 

The art of concentering upon a given thought or action, is 
one of the most desirable acquirements which a man can possess. 
We have been told the advantage of "doing a thing with all our 
might,^' and "doing one thing at a time, and doing it well," etc. 
We all know of the painter who attributed his excellent work to 
the fact that he "mixed brains in his paint," and of the miner 
who "put a little brains into his pick." 

We know that the simplest task is better performed, if we but 
combine concentered thought with the action. Workmen differ in 
degree according to the amount of concentered thought placed in 
their work. The man who "takes an interest in his work," and 
who finds an intellectual pleasure in his daily task, is the man who 
does the best work, and is also the happier man. The man who 
keeps his eye on the clock, or who "leaves his pick in the air at 
the sound of the whistle," is a mere machine, and will never 
amount to anything, unless he changes his point of view regarding 
work. The man who "thinks with his hands" or who can "carry 
a message to Garcia," is in demand. He is a scarce article, and 
many employers are looking for him. When will our boys learn 
to appreciate this fact ? 

Well, what has all this to do with Concentering? Just this, 
that the interest and brains that a man puts into his work is the 
result of an exercise of volitional concentering. The man who 
practices concentering in his daily life, shuts out distracting im- 
pressions, and gives his best thought force to the task before him, 
and does better work by reason thereof, whether he be day laborer, 
architect, clerk, salesman, poet, painter or banker. Every man 
who has "arrived" has developed the art of concentering. He may 
. not realize it, but he has, just the same. And more : Any man who 
will develop the art of concentering will "arrive." Try it and be 



THE ART OF CONCENTERING. 85 

convinced. Wliy, you can see it for yourself; it cannot help pro- 
ducing the result. If you concenter on an object, and hold the 
thought firmly, you cannot help doing the best work, and if you 
do the best work you will receive the proper reward, providing you 
have the sense with which you were born, and have not allowed 
yourself to be hypnotized into a belief that you are a worm of the 
dust, or a human door-mat. If you do the best work, you will 
find a market for your services; if your present employer doesn't 
appreciate you, there are plenty of others who will. But you will 
have to do the Work — don't forget that. No man is going to be 
fool enough to pay you for something that you do not do. Oh, no ; 
he is not built that way, and he would not "arrive" if he did. 
But, just the same, he will not permit you to leave his em- 
ploy for that of his rival, if you do the best work, and you 
will do the best work if you only will get down to business, and 
concenter. If you have been discouraged by your apparent lack 
of success in your vocation, just you learn how to concenter and 
do it ; spit on your hands and take a fresh grip, a little higher up, 
and pull for all you're worth. You just pull hard enough, and 
something will be sure to give at the other end of the rope. Don't 
you waste your time complaining of the "oppression of Capital'* 
and all that sort of thing. If you are a "concentering" man. 
Capital will soon fall all over itself to secure your services, or to 
buy your goods. Can't you see it, man? Of course you do. 
Well, then, stop fooling around about it, and get to work in earn- 
est. Get a move on, and hustle. If you refuse to accept the means 
of financial salvation now offered you, why just lie around and be 
a human door-mat all your life ; who cares ! If a man is too lazy 
to be saved, why, just let him be — the other thing. It serves him 
right. Some of you fellows need a man around you with a spiked 
club, with instructions to give you a good bang every time you 
slack up and engage in mental wool-gathering. Stop your "moon- 
ing" and get down to business. Some people spend their life in 
dreaming of the hereafter, where they expect to spend their time 
'loafing around the throne." Now, they're sure to be fooled about 
that. All Nature is in motion, and God is working hard every 



86 PERSONAL MAGNETISM. 

day, and I believe that when you get to the other shore you will 
be confronted with a sign having thereon inscribed the words, 
"NO LOAFING PEKMITTED." If you take an interest in your 
work, you rob it of its terrors. Start in, man, and work out your 
own salvation from poverty and unhappiness. Do it, and do it 
NOW. 

The man who can concenter has at his hand a sure remedy for 
the 'TdIucs." How? Why, just by shutting off the unpleasant 
thought and concentering on a brighter subject. Now, don't say 
that you can't do this. You can do it, if you acquire the "knack.'* 
Thousands of people have found this plan a specific for the 
"blues," discouragement, worry, fear, and the rest. Try it, and 
you will find that life will appear entirely different to you. Try 
it, and you will feel so good that you would not call the President 
your cousin. Try it, and you will "feel the thrill of life along your 
keel," and will thank G-od that you are alive, instead of cursing the 
day when you were born. You will do your work better; you 
will feel better ; you will &e better. Is it not worth the trial ? 

You may have an idea that you know something about con- 
centering. Well, maybe you do; let's see. Take up a lead pencil 
and try to sharpen it properly. Take your time to it, and turn 
out a first class job. Now, see if 3''ou can concenter on that 
pencil-sharpening, to the exclusion of all outside thoughts; try 
to devote your best energy and thought to the task at hand. For 
the moment, live for the sole purpose of getting an A-1 point on 
that pencil. Well, how did it feel? Pretty hard job, wasn't it? 
Yes, I thought so. You need practice, young man. Take up the 
exercises given in this lesson, and go over them until you can do 
anything, whatsoever, without your thought wandering. Anyone 
can concenter .upon an agreeable task, but just give them an 
unpleasant or monotonous job, and you will find that their 
thoughts will wander away in spite of them; that is, until they 
learn to concenter by an effort of the will. That is the test — 
the ability to concenter upon an unpleasant, unattractive, monot- 
onous task. When you have overcome this trouble, you will know 
that you have broken the backbone of Waste Effort and Lost 



THE ART OF CONCENTERING. 87 

Motion. By concentering you are able to focus your attention, 
thought and energy upon a given thing, thereby obtaining the best 
possible results. The rays of the sun, when focussed upon an 
object by means of a sun-glass, produce a heat many times greater 
than the direct rays of the same source of light and heat. So it is 
with the attention. Scatter it and you get but ordinary results; 
but focus it upon the thing to be done, and you obtain a wonderful 
amount of energy. The concentering man focusses his attention, 
and thought force, upon an object, and the result is that his every 
action, voluntary and involuntary, is in the direction of the attain- 
ment of that object. As I said in a previous lesson, a man can 
have everything he wants if only he wants it hard enough. If 
his energies are focussed upon a thing, to the exclusion of every- 
thing else, the force so generated and focussed must bring the 
result. 

The moral of all this is : "Whatsoever you do, do it with all 
your might." Do it in earnest. "Do one thing at a time, and 
do it well." 

In order to obtain the best results from the thought-forces, 
as explained in preceding lessons, you should acquire the art of 
concentering. By focussing the thought, you add to its strength, 
as a moment's reflection will show you. The exercises accompany- 
ing the preceding lessons should be accompanied by the exercises 
in concentering. These exercises are more or less tedious and 
monotonous, but should be persisted in until perfected. You will 
be repaid for your work by the conscious increase in j'^our powers 
of concentering, which will be apparent from the first. 

There is one thing more' that I wish to say to you, before 
starting in with the exercises, and that is to point out to you the 
advantage of concentering, as a means of mental and physical rest. 
If this was the only result obtainable by the exercises, it would be 
worth your while to acquire it. Suppose 3'^ou feel completely 
tired out by some physical or mental labor, and are sadly in need 
of rest. If you lie down, the thought which has been occupying 
your mind returns to haunt 5''ou, and prevents your mind from 
obtaining the much needed rest. ISTow, the theory is that each 



88 PERSONAL MAGNETISM. 

thoiiglit calls into operation and activity certain sets of brain cells 
— the other cells of course taking a rest in the meantime. This 
being the case, you will see, readily, that when one set of brain 
cells become utterly fagged out by excessive exercise and work, 
its only chance of getting an entire rest is for you to concenter 
upon an entirely different line of thought, shutting out the cells 
vAvhich you have just tired out, and which are still vibrating with 
y^xcitement from the strong impetus given them. By concentering 
upon the new thought, the old cells are relieved from further work 
and obtain a much needed rest. These cells are hungry for work, 
and may attempt to return to their task in spite of you, but if 
you once have acquired proficiency in the art of concentering, 
you have learned to master them. You doubtless remember the 
time when your brain felt exhausted by the hard work of the 
business day, but when you picked up an interesting novel 3''ou 
became so interested in it that your old brain cells "knocked off" 
for a while, and when the novel was completed you felt com- 
pletely refreshed, notwithstanding the fact that the reading of the 
book was in itself no slight exercise of the mind. That is the 
theory. Now, put it into practice, and you will have no need to 
complain of mental overwork. You will be able to put thoughts 
off and on, like your coat, changing them whenever you see fit. 

I will now give you a few exercises, the practice of which will 
enable you to develop the power of concentering. In leaving this 
phase of the subject, I again would remind 5''ou that the under- 
lying principle of Concentering is the focussing of the attention) 
upon a certain thought or action. Any exercise which will 
strengthen the faculty of volitional inhibition of non-essential 
thoughts will be of value ; the exercises herein given being merely 
furnished as suggestions of others. 



THE PRACTICE OF CONCENTERING. ' 89 



LESSON" XIV. 



THE PRACTICE OF CONCENTERING. 



Exercises in concentering — Shutting out outside impressions — Conquering 
inattention — Cultivating will power — Training the body to obey the 
mind and the mind to obey the will — Volitional control of muscular 
movements — Not so easy of acquirement — Sitting still — Exercises — • 
Controlling muscles of the arm — Exercises — Steadying the muscles — 
Exercises — Cultivate equanimity and mental and physical ease — Ex- 
amples — Getting rid of ugly habits of motion — Volitional attention — 
Exercises developing same — Direction for additional exercises — 
Concentered attention upon outside objects — General explanation — 
Miscellaneous exercises. 

' A. The first requisite of concentering is the ability to shut 
/out outside thoughts, sounds and sights ; to conquer inattention ; 
to obtain perfect control over the body, and mind. The body must 
be brought under the direct control of the mind ; the mind under 
the direct control of the will. The Will is strong enough, but the 
Mind needs strengthening by being brought under the direct 
influence of the Will. The Mind, strengthened by the impulse of 
the Will, becomes a much more powerful projector of thought 
"vibrations, than otherwise, and the vibrations have much greater 
force and effect. 

In these exercises I will begin with training the body to readily 
obey the commands of the Mind. 

The first exercise, and one which must be mastered before the 
succeeding exercises are undertaken, is the control of the muscular 
movements. This, at first sight, may appear very simple, but a 
few experiments will convince you that you have much to learn. 
The following exercises will be of great benefit to you in acquir- 
ing perfect control of the muscles. 

A-1. Sit Still. This is no easy task. It will at first try 
your powers of concentering, to refrain from involuntary muscular 



90 PERSONAL MAGNETISM. 

movements, but by a little practice you will be able to sit stilly 
without a movement of the muscles, for fifteen minutes or more. 
/The best plan is to place yourself in an easy chair, assuming a com- 
I fortable position, then relax all over, and endeavor to remain per- 
fectly quiescent for a period of five minutes. Continue this exer- • 
else until you can accomplish it with ease, and then increase the 
time to ten minutes. After you have mastered the ten minutes* 
exercise, increase the time to fifteen minutes, which is about as 
far as you need pursue the exercise. You should not tire your- 
self with this, or any other of our exercises. The better plan is to 
practice a little at a time, but as often as possible. Bear in mind 
that you must not sit in a rigid position; there must be no strain 
on the muscles ; you must relax completely. This plan of relaxing^ 
will prove valuable to you when you wish to get a good rest after 
fatiguing physical exertion. It is an ideal "rest cure," and may - 
be taken either sitting in a chair or lying down on a couch or bed. 

A-2. Sit erect in your chair, with your head up and your chin 
out, and shoulders thrown back. Eaise your right arm until it is 
level with your shoulder, pointing to the right. Turn your head 
and fix your gaze on your hand, and hold the arm perfectly steady 
for one minute. Eepeat with the left arm. When you are able 
to perform this feat, perfectly, increase the time to two minutes, 
then to three, and so on until you are able to maintain the position 
for five minutes. The palm of the hand should be turned down- 
ward, this being the easiest position. By keeping the eyes fixed on 
the tips of the fingers, you will be able to see whether you are 
holding your arm perfectly steady. 

A-3. Fill a wine glass full of water, and taking the glass 
between the fingers, extend the right arm directly in front of you. 
Fix the eyes upon the glass, and endeavor to hold the arm so steady 
that no quiver will be noticeable. Commence with one minute 
exercises, and increase until the five minute limit is reached. 
Alternate right and left arms. 

A-4. In 3''our every day life, endeavor to avoid a tense, strained 
condition of the muscles, when you should be at ease. Endeavor 
to acquire a self-poised attitude and demeanor. Cultivate an 



THE PRACTICE OF CONCENTERING. 91 

easy, self-possessed manner, in preference to a nervons, strained 
over-ahxions appearance. Mental exercise will help you to acquire) 
the proper carriage and demeanor. Stop beating the "devil's) 
tattoo'' on the table or chair. Such actions indicate a lack of self-^ 
control. Don't tap on the floor with your foot, nor swing your feetj) 
backward or forward while talking or sitting. Don't rock back-\ 

Cward and forward in a rocking chair, as if you were working a J 
machine at so much an hour. Don't bite your nails, nor. chew your\ 
lips or cheek, nor wiggle your tongue around in your mouth, y 
whilst reading or studying, or writing. Don't wink or blink your) 
eyes. Get rid of any habit of twitching or jerking of any part ofj) 
the body, which may have become second nature to you. You can \ 
'stop it easily by "carrying the thought" and practicing con-/ 
centering. Train yourself to bear with equanimity and com- 
posure, noises which have been startling you heretofore, such ^ 
as the banging of a suddenly closed door, the dropping of a book^ 
or other object, etc. In other words, keep yourself well in hand. ' 
The above exercises will be of great assistance to you in getting / 
yourself just wbere you want. 

B. The above exercises were given to teach you the art of con- 
trolling involuntary muscular movement, thus bringing your body 
under the control of the voluntary functions. The following 
exercises are designed to enable you to bring your voluntary mus^ 
culary movements under the direct control of the Will, in other 
/ words, to train the mental faculties producing voluntary muscular 
\movement. 

B-1. Sit in front of a table, placing your hands upon the 

table, the fists clinched and lying with the back of the hand on 

the table, the thumb being doubled over the fingers. Fix your 

,gaze upon the fist for a while, and then slowly extend the thumb, 

j keping your whole attention fixed upon the act, just as if it was 

lof the greatest importance. Then slowly extend your first finger, 

then your second, and so on until they are all open and extended. 

Then reverse the process, closing first the little finger and con- 

; tinning the closing until the fist is again in its original position, 

I with the thumb closed over the fingers. Eepeat with the left 



92 PERSONAL MAGNETISM. 

Jiand, Continue this exercise five times at a sitting, and then j 
increase it to ten times. 

This exercise will make yon "tired/' but you must persevere 
as it is of importance to you in the direction of training your 
attention by directing it to trivial and monotonous exercises; in 
addition, it will give you direct control over all of your muscular 
movements. You soon will feel the benefit accruing from these 
simple and apparently unimportant exercises. Do not fail to keep ^ 
the attention closely upon the closing and unclosing of the fingers. 
That is the main point ; if you neglect it, you lose the entire benefity 
of the exercise. 

B-2. This exercise is nothing more or less than the old trick, 
often observed among our country cousins, known as "twirling the 
thumbs." Place the fingers of one hand between the fingers of the 
other hand, leaving the thumbs free. Then slowly twirl the 
thumbs one over the other, with a circular motion. Be sure to/ 
keep the attention -firmly fixed upon the ends of the thumbs. ^ 

B-3. Place the right hand on the knee, the fingers and thumb 
closed, with the exception of the first finger which must be pointed 
out in front of you. Then move the finger slowly from side to 
side, keeping the attention firmly fixed upon the end of the 
finger. 

These exercises may be extended indefinitely, and you may 
exercise your ingenuity in supplying additional ones under this 
head. The main idea is that the exercise shall consist of some 
trivial, familiar, monotonous muscular movement, and that the 
attention must be kept firmly fixed upon the moving part of the. 
body. Your attention will revolt at the slavery enforced upon it/\ 
and will endeavor in every possible way to escape its thraldom. 
This is where the training comes in, and you must insist that your 
attention does its work, from beginning to end, and not wander 
away to more congenial scenes or occupations. Think of yourself 
as a strict schoolmaster, and of your attention as a playful, fun- 1 
loving boy who tires of looking at his book and wishes to steal ' 
sly glances out of the window and door at the more attractive 
sights on the outside. Your business is to keep the boy at his 



THE PRACTICE OF CONCENTERING. 93 

book, knowing that it will be better for him, although he cannot see 
it just that way now. Before long, you will notice that you have a 
much better control over your muscular movements, carriage and 
demeanor, and will also observe an increased power of attention 
and concentering in your every-day affairs, which will be of con- 
siderable advantage to you. 

C. This class of exercises is intended to aid you in concenter- 
ing your attention upon some material object not connected with 
yourself. Take some uninteresting object, such as a pencil, and^ 
concenter your entire attention upon it for five minutes. Look 
at it intently ; think of it ; turn it over ; consider it ; think of its 
"uses; its object; of the materials of which it is made; the process 
of manufacture, etc. Think of nothing else but the pencil. Im- 
agine that your chief object in life is the study of that pencil. 
Imagine that there exists nothing else in the world but you and 
the pencil. "Only one world, and but two things in it — pencil and 
I." Do not let your attention get away from the pencil, but 
keep it down to its work. You will realize what a rebellious 
creature your attention is when you try this exercise, but don't let 
him get the upper hand of you. It is very tiresome to him, but 
it is for his own good, so stick to him. When you have con- 
quered the rebellious attention you will have achieved a greater 
victory than you now realize. Many a time in after life, when you 
need the closest attention upon some matter before you, you will 
thank me for "putting you on" to this exercise. 

This exercise can be varied each day, always chosing some unin- 
teresting and familiar object upon which to concenter the atten- 
tion. Don't select an interesting object, for it requires no effort 
to concenter upon that. You need something that will seem like 
"work" to the attention. The less interesting the object, the more 
the work, and the better the exercise. The trouble about this exer- 
cise is, that you will soon run out of material, as the continued 
concentering of the attention upon uninteresting objects will, in 
the end, cause the attention, in self defense, to take an interest in 
the things upon which it concenters. However, when you have 
reached this stage, you will have but little further need of the 



94 PERSONAL MAGxXETISM. 

exercise, as you then will be able to concenter your attention upon 
anything, or anybody. 

The above exercises will be sufficient for your purposes, it 
being understood that you will extend the several exercises by 
material supplied by your own invention and ingenuity. You may 
practice upon something occurring in your every day work. You 
will not be at a loss for material upon which to practice, now 
that you have the main idea impressed upon your memory. 

The exercises given in the preceding lessons can be practiced 
more intellingently, now that you understand the advantage to 
be gained by concentering. You will be able to "carry the thought" 
hetter, to direct more energy into suggestions, and into the projec- 
tion of thought vibrations. Your eye exercises will take on a 
new phase, and so will the exercises in Telepathic Volation, etc. 
You will be able to overcome bad habits, and acquire good habits 
in their place. In short, by the acquirement of the art of eon- 
centering, you will be able to do everything better than formerly. 
You will have acquired a firm control over body and mind, and 
will find that you are now the master of your inclinations, not 
their slave. The power gained over yourself will manifest itself 
in the power to control others. The man who conquers himself, 
has no trouble in impressing his will upon others. Continue the 
practice of concentering and developing the amenability of the 
Mind to the Will, and you will become a very giant, compared 
to men who have not acquired this power. Try your will power on 
yourself in different ways, until you feel confident that you have 
won the mastery of self. Be satisfied with nothing else. When 
you have gained that, the mastery of others is already yours. 



\^ALEDICTORY. 95 



LESSON XV. 



VALEDICTORY. 



Intuitive perception of the truth — A mere hint at a great truth — Latent 
powers developed — The practical side — The occult side — An under- 
standing of the Science of the Mind has an elevating effect — Recog- 
nition of the Ego — A literature of froth and bubbles — A few grains 
of wheat among the chaff — Practical knowledge scarce, but 
demanded — Advice to seekers after the truth — The small flame 
within you — A three-fold mighty dynamic force — "I AM" strength — 
New resolvest new strength — The Brotherhood of Man — Self- 
respect — Do not be imposed upon — Don't be a yellow dog — A short 
rule of action — Do not misuse your new-found power — A hint at 
a great truth — Farewell advice — Finis. 

I feel that those who have followed me through the preceding 
lessons must have felt within them the intuitive assurance of the 
Truth contained in the instruction herein given. In a work of 
this size and character, I can do no more than merely direct the 
attention of my readers to the great facts underlying the Science 
of the Mind ; to give them a hint of the great Truth ; to acquaint 
them with a few exercises which, if followed conscientiously, will 
enable them to develop their latent powers. More than this would 
be beyond the scope of this work, which is intended to give popular 
instruction in the exercise and use of Personal Magnetism and 
Psychic Influence in the affairs of every-day life. The average 
reader will rest satisfied with the "practical" side of the subject, 
and will not feel inclined to enter into the occult phase. To the 
few who feel an inclination to pursue the subject still further, 
who would penetrate behind the veil, there are other sources of 
information open, which I will be pleased to point out to those who 
may so request. A letter will reach me if addressed in care of the 
University of Psychic Science, Chicago, 111. 

Without attempting to go further into the subject, I would say 



96 PERSONAL MAGNETISM. 

that, in my opinion, an intelligent understanding of the laws 
underlying the Science of Mind, supplies one with a most elevat- 
ing rule of life and conduct; brings to man a realizing sense of 
his own individuality, strength and power — a consciousness of the 
reality and immanence of his real self, the I AM. The recognition 
of the Ego carries with it a sense of new duties and the means of 
performing them. 

The student of what is known as the "New Thought" finds 
himself surrounded with a mass of literature, much of which con- 
sists of froth and bubbles. Grains of thought are there, but are 
surrounded by bushels of verbal chaff. The searcher for ideas 
receives — words, words, words. The works on the subject, which 
are really worth the time and trouble of reading, are few, and 
the student, alas, knows not where to find them. Practical, under- 
standable works on this subject are being demanded by many 
minds, and, following the invariable rule which causes the pro- 
duction of the thing which is earnestly demanded, works of this 
kind are sure to appear. Speed the day. 

To the student I would say, do not be deluded by "isms" or 
leaders ; you possess tvithin you the real Truth, and it will manifest 
itself to you, in time, developing gradually and naturally, as the 
flower. The recognition of the I AM will bring its reward. The 
small flame within will throw light on all subjects and illumine 
them. 

Pursue vour way through life, earnestly and calmly. HurryN 
/ is not Haste; Bustle is not Energy; Noise is not Strength, The 
man of quiet, calm, earnest and persistent qualities, reaches the\ 
goal long before his brother of opposite tendencies. Confidence, 
/Expectation and Calm Demand is a three-fold, mighty dynamic 
Iforce, which would solve many problems if man but realized it. 
The wise man uses that which the fool neglects. "The stone which 
the builders rejected becomes the corner-stone of the' temple." 

Do not crawl on your belly, like a worm ; do not humble your- 
self in the dust and call upon heaven to witness what a despicable 
creature you are ; do not call yourself a "miserable sinner," worthy 
only of eternal damnation. No ! a thousand times, No ! Else to 



VALEDICTORY. 97 

your feet; raise your head and face the skies; throw back your 
shoulders, and fill your lungs with Nature's ozone. Then say to 
yourself, I AM a part of the Eternal Life Principle ; I AM created 
after the Divine image; I AM filled with the Divine Breath of 
Life ; Nothing can hurt ME, for I AM a part of the ETEENAL. 

Go your way, friend, strong in your new resolves, strong in ' 
your new-found strength. Do your duty, first to yourself; then 
to your brother-men. Eeeognize the Brotherhood of Man ; realize 
that all men are your brothers — ^pretty poor lot of relations, but 
brothers for all of that. Do not impose on your brother-man, but 
do not let him impose on you. If you give in to him against your \ 
judgment and conscience, you not only hurt yourself, but also | 
injure him. Do not start fights; but let no man smite you with 1 
impunity. If a man smite you on one cheek, do not turn to him 
the other, but do a little smiting on your own account — and smite ■. 
hard. Do not smite him with Hate in your heart, and do not hesi- / 
tate to forgive him after he has "come to.^' The doctrine of non- ) 
resistance is misunderstood; it does not mean that you should be 
a backboneless creature— a sheep-like, rabbit-hearted specimen of 
humanity. No, no; when you allow a man to impose on you and 
wrong you, you are not acting right toward the other man; duty 
to him demands that you let him know just "where he is at.'' 
I am speaking of real aggression or invasion of your rights, now, 
not of fancied wrongs or mountains made of molehills ; that is the 
other extreme. But do not allow Hate to find a lodging place in"^ 
your heart. Go through the world "with the grace of God in \ 
your heart, and a good, strong hickory club in your hand." Don't ' 
use the club for offense (never do that), but keep it around to 
defend yourself with. If you are "clad in the armor of a righteous 
cause," and the world sees that you have self-respect and will 
stand no nonsense, it will treat you with respect. The dog who 
maintains a confident, calm demeanor, is in but little danger of 
feeling the boot-toe of the passer-by, but the white-livered cur 
who draws himself up, and places his tail between his legs that 
he may present a better aim for the kick — gets the kick. He gets ^ 
(what he expects. What is true of the dog is equally true of the 



01^ 



«*-*'*€i^ 



98 PERSONAL MAGNETISM. 

man. If you have followed the advice and instrnctions contained 
in this little work, you will not have many kicks aimed at you. 
But, remember — no kicking of dogs on your part— you must be 
above that. 

An old writer has summed up man's duty to man in the follow- 
ing words, which should be inscribed in letters of gold over every 
doorway in the land: 

( "WEONG NO MAN, AND EENDEE UNTO EVEEY) 
MAN HIS DUE." 

If the above words formed the rule of action, and life, of men, 
there would be no need of lawyers, courts, or prisons; life would 
then seem "one long, sweet song." Try to do your part in bring- 
ing about this result. 

Once more, I caution you not to misuse your new-found power ; 
do not drag the gift of the Spirit through the mud. Use it freely, 
in your own behalf, in every legitimate way, but harm no man by 
reason of, or by means of, it. 

If you fail to grasp the meaning of any of the teachings con- 
tained in this little work, do not feel discouraged, for it will 
come to you later, Eead over the lessons which seem the most 
difficult to you, and then place yourself in the relaxed condition of 
body and mind — Enter the Silence — and a new light will break 
upon you. "Knock and it shall be opened unto you; ask and ye 
shall receive." 

And now, friends, we have come to the parting of the ways. 
We may meet again, but, if not, let us part feeling that we are 
none the worse for the short acquaintance. If I have done you 
any good; if I have awakened in you new thoughts, hopes and 
aspirations, may you make them manifest in actions and results. 

Our little journey, along the banks of the stream, has been 
pleasant to me, and I trust that I have not bored you, nor caused 
you to regret the acquaintance — ^not a chance acquaintance, yoiy^ 
may rest assured, for "nothing ever happens." 
\, I thank you for your kind attention. 

FINIS. 



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